Topic: Huffington Post

Johnnie Walker Pours Into Tech With HuffPost Live Sponsorship

Alcohol brand wants to embody pioneering spirit

Alcohol and technology may not seem like two topics that naturally fit together (at least in terms of ad partnerships), but Johnnie Walker is investing heavily in sponsored content that…

HuffPost Reveals India Launch Details, Calling It a 'Critical Market' for Growth

Nov. 25 debut won't include protégé Jimmy Soni, Arianna says

It’s official: HuffPost India—a partnership between the Huffington Post Media Group and The Times of India Group—will launch on Nov. 25. With the number of Indian Internet users next year…

National Geographic Ranked No. 1 in Social Media Among Publishers

Visual storytelling boosts brand

National Geographic is the king of the social media jungle, according to a top 10 list released by Shareablee. The New York-based digital data company has ranked NatGeo as the most…

14 Digital Trends on Kleiner Perkins' Venture Capital Radar

Mary Meeker on who shall inherit the Web

Snapchat and WhatsApp both account for 700 million photos shared daily. The average Google user is six times more valuable than the average Facebook user. Buzzfeed is big on Facebook…

Kate Palmer

Arianna: HuffPost Editor Kate Palmer Will Expand Global Reporting

Replacing Jimmy Soni, who will lead India coverage

Huffington Post's new managing editor Kate Palmer is a "natural leader" who will bolster the digital publication's original reporting efforts both in the U.S. and overseas, Huffington Post editor-in-chief Arianna…

Tango Messaging App Invites Brands to Hit Publish

Taps Spotify, AOL for launch of channels

Messaging app Tango is following in the footsteps of competitors like BlackBerry Messenger with the launch of media channels users can follow. Tango Channels is still in testing and will…

Tim Armstrong: AOL Aims to Wise Up the Online Ad Space

Too much emphasis on last-click data

AOL chairman and CEO Tim Armstrong on Thursday told Adweek that the wealth of available consumer data will help the industry evolve beyond attributing the bulk of advertising value to last-click…

AOL Unveils Self-Serve Native Mobile Ads

Claims huge conversion rates in test campaigns

AOL is rolling out a mobile native ad product today across its sites, including, TechCrunch, Huffington Post, DailyFinance, Engadget and Autoblog. Some 50 brand advertisers are aboard initially, said a…

Gravity May Help AOL Fix Video Discovery

Product lead Luke Beatty explains logic behind the tech deal

Here's one way that Gravity, AOL's latest technology acquisition, could help the entire Web video industry: fix discovery. The difficulty in finding Web video content, particularly in a world where YouTube…

Almost Half of The Huffington Post’s Traffic Comes From Overseas

Can it catch up on the revenue side?

The Huffington Post is fast becoming an international media brand. It now publishes eight editions outside the U.S. and expects to export its celebrity, news and aggregation model to Brazil,…