Topic: Hubspot

10 Branded Content Masters Who Make It OK to Love Marketing

The icons of an emerging industry

Most marketers these days have become big believers in the power of branded content, but that's not to say many of them are very good at it. As part of…

Twitter Ad Retargeting Is Just in Time for Holiday Retail Pressure Cooker

Brands will be testing on a huge marketing stage

Twitter entered the programmatic realm today with an ad retargeting feature called Tailored Audiences. But with Black Friday and Cyber Monday in the rearview mirror, is it too late for holiday-minded…