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Topic: History

'Hatfields & McCoys' Is the Highest-Rated Entertainment Telecast on Ad-Supported Cable, Ever History Channel miniseries nets 13.9 million viewers

Devil Anse Hatfield and Randall McCoy mostly tried to take down one another, but the collateral damage extended to every other show on television last night. History's Hatfields & McCoys…

May 29, 2012, 4:44 PM EDT

A+E Networks Throws Elbows Upfront presentation features jabs at rival nets

A+E Networks owns History, A&E and Lifetime and clearly feels like it's about time it got some respect. At a blowout presentation at Lincoln Center in New York, the network's ad…

May 10, 2012, 6:40 AM EDT

Bang Bang Pow Pow: TBS Wins Quarterly Ratings Race 'The Big Bang Theory' is a cable game changer

Mad Men may be the ultimate critical darling and The Walking Dead a relentless devourer of GRPs, but the most transformative show on basic cable is actually a broadcast hand-me-down. According…

March 27, 2012, 10:18 PM EDT

Women With a View This April, Lifetime will rebrand with more original programming that stays true to its mission of embodying the female spirit

As a pioneer in understanding the importance of emotionally connecting to viewers, Lifetime was the first TV network to recognize the power of women, the complexity of their lives and…

February 27, 2012, 12:16 AM EST

Data Points: Sandwich Hero Subway, which has expanded its menu of healthier fast food, was 2011's top brand, according to a YouGov survey

Across demographic segments, brand preferences often vary widely. Parents like budget-friendly brands like Subway and Target, while online/tech giants lead LGBT consumers’ list. Democrats are fans of PBS while Republicans prefer…

January 25, 2012, 12:02 AM EST

History Goes Long With Super Bowl Buy Cable net to promote 'Swamp People' in big game

History is placing a big wager on the Super Bowl, plunking down millions for a 30-second spot in the NFL’s showcase game. The high-flying cable network will air a promo for…

January 19, 2012, 5:45 PM EST

Gang-Tackling TV’s Ratings Roster Be it on broadcast or cable, football is the only game in town

Television is a football-delivery mechanism that occasionally transmits the odd episode of NCIS, so it should come as no surprise that National Football League and college games accounted for the…

December 29, 2011, 6:53 AM EST

Bank Offers Brief History of Get-Rich-Quick Schemes Silly speculation is timeless, FirstBank reminds us

Colorado's FirstBank illustrates the foolhardiness of trying to get rich quick in this new campaign by ad shop TDA. A spot called "History Lessons" skewers quick-wealth schemes ranging from "Tulip…

August 25, 2011, 7:57 AM EDT

Rivals Have No Shot at Unseating USA This Season Comcast-NBCU net pounds out another summertime victory

Rival cable channels cannot conquer USA Network, they can only hope to contain it. With less than a week to go before the sun sets on another summer TV season, USA…

August 25, 2011, 6:31 AM EDT

TNT Keeps 'Franklin & Bash' on Retainer Lawyer show second summer effort to win renewal

TNT has re-upped the underwhelming freshman buddy dramedy Franklin & Bash for a second season, ordering up another run of 10 episodes. The series, which stars Mark-Paul Gosselaar and Breckin Meyer…

July 26, 2011, 4:23 PM EDT

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