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Topic: Hallmark Channel

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TV’s Royal Couple Lives On Thanks to Brand Endorsements Lucy and Desi are still with us in ads

If there is one thing more impressive than the popularity of I Love Lucy—which ran for 179 episodes between 1951 and 1957—it is the popularity that endures long after the…

September 19, 2013, 9:45 AM EDT

Hallmark Channel Brings the Women's Lit Readies new series from Macomber, Oke; develops Mary Higgins Clark show

Hallmark Channel is making good on its promise last year to bring more long-form originals to its bandwidth. It starts with the network's first scripted ongoing series, Debbie Macomber's Cedar Cove,…

March 21, 2013, 6:58 PM EDT

Multiple Syndication Partners for CBS’ The Good Wife Cable, streaming, local stations package worth $2 million per episode

Months after taking the homegrown show to market, CBS has secured a complex series of syndication deals for The Good Wife. In a multiwindow deal that involves a basic cable network…

March 13, 2013, 2:12 PM EDT

Martha Whips Up Sponsors for New PBS Cooking Show JCPenney, University of Phoenix sign on

If your salad-tossing technique is getting a little rusty, fear not. The debut of lifestyle guru Martha Stewart’s newest cooking show is right around the corner. Martha Stewart’s Cooking School will…

October 1, 2012, 12:03 AM EDT

Taking Martha Everywhere Geoffrey Darby on his new job as general manager of Martha Stewart on Hallmark, and its new relationship with CAA

This week Martha Stewart Living Omnimedia premieres a new season of its programming on the Hallmark Channel, marking the first anniversary of a unique arrangement. Stewart’s daily five-hour block on…

September 27, 2011, 6:56 AM EDT

ABC Revives Hallmark Hall of Fame Throwback pulled from the mothballs by Disney broadcaster

Two months after being mothballed by CBS, the 60-year-old Sunday night movie franchise Hallmark Hall of Fame has been given a new lease on life. Beginning with the 2011-12 broadcast…

July 7, 2011, 1:18 PM EDT

Martha Stewart's New President Opens Up Meet Lisa Gersh, who's now in line to be CEO

Wednesday brought big changes for Martha Stewart Living Omnimedia, which announced that its founder and namesake is returning to the board, that Oxygen Media co-founder Lisa Gersh is in line…

May 25, 2011, 5:11 PM EDT

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