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Topic: Google mobile

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Marketers Are Ready for Google Android Everywhere From TVs to Watches It's 'a giant ad product'

Google’s Android makeover gives advertisers new canvasses to reach consumers from TV search to smartwatch notifications to shopping carts. The company is showing off its latest upgrades at its developers…

June 26, 2014, 2:26 PM EDT

Search Is Only at 5% of Its Potential, Google Exec Tells Cannes Nikesh Arora says tech innovation is about to surge forward

CANNES, France—For all Google's accomplishments in the 16 years since its founding, the tech giant feels it has barely scratched the surface of its potential, even in a core area…

June 17, 2014, 8:01 AM EDT

Twitter Video Ads Now Play With One Click Quietly rolls out new format

Twitter’s one-click video is now open to advertisers and brands, Adweek has discovered. Twitter confirmed that the more desirable video format has been expanded beyond Amplify media partners who started…

May 5, 2014, 4:42 PM EDT

Google's $1,000 Stock Means Billions to Founders' Bank Accounts It's a good time to be Sergey Brin or Larry Page

$1,000. Google’s stock price hit its all-time high today, making the rich founders even wealthier. Co-founders Larry Page and Sergey Brin each saw their fortunes rise more than $250 million…

October 18, 2013, 2:27 PM EDT

Did Google CEO Larry Page Just Handle His Last Wall Street Call? No longer wants to talk every earnings period

Google CEO Larry Page signaled to Wall Street today that he no longer wants to handle routine quarterly calls. During today’s conference call with analysts announcing third quarter results, Page…

October 17, 2013, 5:53 PM EDT

Time Inc. Testing Out New Oversized Mobile Ad Unit Double Snap merges two ad units into one on mobile sites

How can publishers make mobile advertising more interesting and less intrusive? For Time Inc., one bet is a new ad unit called Double Snap, which the publishing giant will use…

June 10, 2013, 9:00 AM EDT

Facebook Mobile Ads May Get Tap-to-Call Feature Big possibilities for Facebook Home

Facebook recently had preliminary talks with a tap-to-call vendor as it considers fleshing out marketing opportunities for brands on Facebook Home, Adweek has learned. While details are scant, a source…

April 18, 2013, 2:44 PM EDT

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