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Topic: Godzilla

The Five Best Brand Activations We've Seen at Comic-Con A bouncy castle, sharksplosion and more

There's expensive marketing, creative marketing, and then there's Comic-Con, where brands shoot the works on pricey stunts from free food to set recreations to lavish parties. (Ubisoft has a boat…

July 19, 2013, 3:02 PM EDT

Nearly Everything Is Branded at Comic-Con Bates Motel bathroom door, Teen Wolf WiFi

Attendees may show up at San Diego Comic-Con as superheroes, but they turn into advertisements as soon as they walk through the fan-stuffed door and onto the floor of the…

July 18, 2013, 4:15 PM EDT

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