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Topic: Getty Images

Virtual Reality Is Turning Getty Images Into a 21st Century Brand

180,000 events will be shot with 360 cameras

  brightcove.createExperiences(); CANNES, France—While Getty Images, founded in 1995 as a resource for rights to still images, was born in the…

The Fat Lady Picks Up the Mic and Sings, as Agency Post-it Wars Reach a Weekend Truce

#canalnotes charity event is also in the works

You thought Havas Worldwide's giant mic drop was the end of the agency #postitwars down on Canal Street in New York. But Getty Images and New York magazine picked up…

Ad of the Day: Getty Images Brilliantly Made 4 Famous Faces Entirely Out of Stock Art

AlmapBBDO's latest fun global campaign for the image provider

Brazilian agency AlmapBBDO does consistently brilliant campaigns for Getty Images, from 2012's "From Love to Bingo," which used 873 stills from the Getty archive to tell the story of a…

Getty Images Made 15-Second Versions of All #BestPictures Hopefuls With Stock Photos

Catch up quickly on the ones you missed

Two hours, or even 90 minutes, is way to long for a movie—even one nominated for Best Picture at the Academy Awards. Frankly, we can only concentrate in 15-second bursts.…

These 3 Instagrammers Just Got $10K Each From Getty Images for Their Incredible Work

Documenting stories from underrepresented communities

Getty Images just handed out its inaugural Getty Images Instagram Grants, awarding three photographers $10,000 each for their incredible work documenting stories from underrepresented communities around the world using Instagram. The…

Masculinity Gets a Modern Makeover in Getty Images' Newest Stock Art Collection

Fatherhood goes beyond football

Stock photography is everywhere, and a lot of it reinforces traditional gender roles. But Getty Images partnered with Sheryl Sandberg's LeanIn.org last year to change that by creating a collection of…

How to Make Your TV Commercials Look Epic, Even on Zero Budget

iStock by Getty Images has the solution

How can marketers with modest budgets—local home renovators and heating-system installers, for example—create "epic" advertising without going broke? Brazilian agency AlmapBBDO suggests tapping into the royalty-free video and image library…

4 Famous Faces Get 20 Years Older in Getty Images' 20th Anniversary Ads

AlmapBBDO tracks passing of time

AlmapBBDO celebrates Getty Images' 20th birthday with this fun campaign that looks at how four famous people—Scarlett Johansson, Prince William, Serena Williams and Bill Clinton—have changed in appearance, using Getty…

Getty Images Talks Vince Vaughn, and How Stock Photos Have Gotten Better by Getting Worse

The influence of social on notions of perfection

Vince Vaughn's fake stock photos for the movie Unfinished Business were hilarious because they were so cheesy. But they were Photoshopped from real stock photos—showing just how clichéd a lot…

How Ads That Empower Women Are Boosting Sales and Bettering the Industry

Advertising Week panel spotlights 'fem-vertising'

They have become some of the most popular and polarizing ads in recent years. And despite the negative commentary, despite the trolling, despite all the anonymous sneering, advocates say these…

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