Topic: Fred & Farid

This French Drink Brand Took 7 Days to Post the World's Slowest Facebook Status

The laziest one-liner ever

Pulco, a French drink brand owned by Orangina Schweppes, is a default summer drink. (Because when else would you have a cool citrus-lemon beverage?) And amid an epic heat wave…

How an Organic Food Company Tried to Make the Most Eco-Friendly Ad Campaign Ever

Biocoop goes low-fi

The best marketing embodies the message it's trying to impart. And in the case of French organic food retailer Biocoop, that means trying to be as environmentally friendly as possible…

Is This the Cutest Interactive Website Ever, or the Creepiest?

Playing peekaboo with Bonpoint's child models

Bonpoint, the luxury French fashion house for children, wants you to play peekaboo with its child models. Fred & Farid Shanghai produced an interactive website for the brand, which asks for…

From Moscow to Mumbai, These Agencies Make Today's Best Campaigns

Portraits of shops doing award-winning ads like 'Epic Split' and 'Dumb Ways to Die'

Stéphane Xiberras, president, photographed on the banks of the Seine by Emmanuel Fradin. BETC Paris While this agency’s logo pays homage to the bee colony it tends atop its roof terrace—which happens…

The Truth Comes Out: Omnicom-Publicis Merger Was Actually a Zany Agency Prank

Fred & Farid case study takes full credit

In the weeks since the Omnicom and Publicis Groupe megamerger fell apart, many have been asking why such a problematic union was proposed in the first place. Well now we…

Print Ads Just Can't Keep Up With the Porsche 911

Quick thinking by Fred & Farid

Here's a nice, fun, simple campaign for Porsche China by the Shanghai office of Fred & Farid. And kudos to the client for agreeing to lose the beauty shots of…

Ad of the Day: Orangina

The orange drink is extremely good for you, say the world's weirdest statistics

Four out of five doctors agree that advertisers loves statistics, because consumers tend to believe them, even when they're meaningless. Now, Orangina's latest campaign from Fred & Farid presents the…

Ad of the Day: Orangina

Ladies suddenly the more spiteful sex in spots for 'Miss O!' diet drinks

Ladies, Orangina wants you to know its new "Miss O!" diet drinks will make you feel empowered—even if you're hairy all over. Like a wolf. Or a hyena. The brand's familiar,…

Ad of the Day: Weight Watchers

Chew on this weird, mouthy French campaign from Fred & Farid

While American viewers are being subjected to Charles Barkley in Weight Watchers commercials, the French are getting something even weirder—an artful yet off-putting campaign from Fred & Farid featuring colorful,…