Franco-American | Adweek Franco-American | Adweek

Topic: Franco-American

Perspective: Can Do Eating canned pasta goes back nearly a century. But selling it? That’s changed completely in half the time

Humans evolve. Brands evolve. Even canned spaghetti evolves.      Back in 1955, Franco-American was riding high with the postwar wonder food shown at right, introduced that same year. (Its “New” claim…

May 4, 2011, 6:53 AM EDT