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Topic: The Food Issue

What America Eats: The Triumph of Marketing Over Science

Fed Up director says companies deliberately mislead consumers

What inspired you to make the movie? The initial idea was [the film’s executive producer and narrator] Katie Couric’s. I was on her show promoting my last film, Tapped, and as…

Marketers' New Tactics in the Food Label Wars

Health takes a backseat

You’ll need a strong stomach to serve in this war, no matter which side you’re on. Few consumer conflicts have been more bitterly fought than the battle between the food and…

This Long Island Iced Tea Won't Give You a Hangover

Taking on the beverage titans

Mention a Long Island iced tea to most people, and they’ll probably remember falling off a bar stool (if they remember that much). But there’s another Long Island Iced Tea…

How Passive-Aggressive Is Instagramming Your Food?

Author of My Last Supper says it's sharing, not bragging

"Stop!” Your dinner date commands just as that piping hot, delicious-looking steak is being placed in front of you. Knife and fork at the ready, you look up, stunned, like…

Riding Shotgun With Food Truck King Roy Choi

The chef from the L.A. streets rolls up to Hollywood and Madison Avenue

It’s midmorning at the Venice Beach Pier in Los Angeles, and we are desperately in search of Roy Choi. A photographer, his crew and I have arrived at the designated meeting…

This $35 Billion Company Will Spend 50% of Ad Dollars on Digital

Mondelez bets big on programmatic buys

It’s snack time for programmatic. Mondelez International has embraced a new video-buying strategy that focuses on devices everywhere. The CPG giant, whose stable of brands includes Oreo, Chips Ahoy, Toblerone and Trident,…

Mario Batali Teams With OgilvyEntertainment to Create New Shows

TV, online content from new company will target millennials

OgilvyEntertainment, the entertainment marketing arm of Ogilvy & Mather, and celebrity chef Mario Batali have formed ccMF Productions, a new company that will create food and lifestyle programming aimed at…

Top Chefs and Caterers Use Pot as a Secret Ingredient

Going beyond the brownie

Put down that pot brownie. In a bid to join the mainstreaming of marijuana, chefs and caterers are pairing cannabis with cuisine—not just to keep up with the times, but…

Information Diet: Alton Brown

Food Network star has no qualms about binging on books, magazines

Specs Age 50 Accomplishments Creator and host of Peabody Award-winning Good Eats on Food Network; host of Iron Chef America; mentor on The Next Food Network Star; recipient of 2011 James Beard…

Perspective: Spread 'Em

Butter is once again welcome on the American dinner table

If you’re one of the millions who grab a hot slice of toast and drop it on a plate each morning, be aware: What you are about to do next…

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