Topic: FCB

Ogilvy Vet Liz Taylor Joins FCB Chicago as Chief Creative Officer

New hire brings years of digital, social media experience

FCB Chicago announced today that Liz Taylor will join the agency on Sept. 15 as chief creative officer. Taylor joins the 750-strong IPG agency from Ogilvy & Mather Chicago. She will…

14 Top Creatives Reveal Their Favorite Ads From Cannes and Beyond

All our creative chats from the Croisette

What's some of the best work you've done this year? And what work from other agencies has made you jealous?  We asked a number of top advertising creatives those questions, and…

Sunscreen Slides and Giant Strollers: Inside FCB's Most Playful Ad Ideas

Plus, Susan Credle discusses the more sobering Grand Prix winner about literacy

  brightcove.createExperiences(); CANNES, France—FCB won one of the first Grand Prix of this Cannes Lions festival for its "Alphabet of Illiteracy"…

Here's the Definitive Plan for Your Week at Cannes

Adweek's day-by-day recommended schedule for the 2016 Lions

The Cannes Lions International Festival of Creativity can be sensory (and scheduling) overload, whether you're a first-time attendee or a Palais pro. With so many options for things to do, Adweek's…

Nivea Made a Waterslide That Applies Sunscreen to Kids, So Parents Don't Have to Do It

FCB Cape Town's new invention

Summer at the beach for parents means the dreaded slathering of sunscreen on their kids. And when the kids want to get out and play in the sand and water,…

Venezuelan Soccer Team Stages Virtual Game Using Babies' Kicks in the Womb

Campaign by FCB RG2 hopes to win over soon-to-be-parents

"That kid's going to be a soccer player." It's a phrase likely uttered by many soon-to-be-moms when they feel their unborn children kick for the first time. That's especially true…

This Stroller Brand Made an Exact Adult-Size Replica So Parents Could Test-Ride It

Kolcraft puts you in the baby's seat

Every new parent probably wishes someone would come along and push them around in a stroller for a change. A few lucky moms and dads got to live that fantasy,…

FCB's Creative Chief Sets Out to Establish a More Collaborative Culture

Ari Halper is 'remodeling' the agency

Specs Current gig Chief creative officer, FCB New York Previous gig Executive creative director, Grey New York Age 46 Twitter @ferociousfoodie Adweek: How is running creative at FCB New York different than…

FCB Names New Global CMO Following Clorox Win

Chris Shumaker promoted to larger marketing role

FCB has promoted Chris Shumaker from North American chief marketing officer to global CMO following its recent win in the Clorox creative review. Shumaker's promotion follows a year in which he…

Clorox Picks FCB and mcgarrybowen as Its New Agencies of Record After a Review

Household giant parts ways with DDB after 20 years

Clorox completed its four-month-long creative agency review on Tuesday by sending its global account to FCB and its specialty brands business to mcgarrybowen. The two shops beat out Venables Bell &…