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Topic: Environment

Americans Are Tightwads When It Comes to Green Brands New survey proves that worry's one thing, spending another

As any politician will tell you, it’s one thing to get someone to smile and shake your hand and quite another to convince him to pull out his wallet. And…

July 8, 2011, 5:29 AM EDT

Just been fired? Good time to clean a beach

Using a clumsy mortician to promote cleaner beaches might seem gravely odd, but I kind of dig this Surfrider PSA from Young & Rubicam in Paris (and director Kristoffer Borgli).…

March 22, 2011, 1:12 PM EDT

SunChips Canada has earplugs for loud bag

If you've been following the SunChips compostable-bag saga, you'll know Frito-Lay mostly scotched the environmentally friendly packaging in the U.S. after people said it was too damn loud and crinkly.…

November 4, 2010, 2:20 PM EDT

PSA: Don't be ridiculous, turn off the lights!

Using an entire box of disposable razors when shaving, discarding each one after a single stroke. Wrapping a small sandwich in yards of tin foil. Keeping every tap in the…

October 15, 2010, 12:43 PM EDT

Greenpeace's milk ads do not go down easy

Apes and monkeys are all over adland these days. And not just in the planning department. (Hi-yo!) Here, Greenpeace in New Zealand blasts dairy company Fonterra for practices that contribute…

October 11, 2010, 9:27 AM EDT

Cut your carbon emissions, or get blown up

The 10:10 campaign—aimed at getting individuals to cut their carbon emissions by 10 percent a year, starting in 2010—takes a page from Citizen Change's playbook for this new video.…

October 7, 2010, 7:41 AM EDT

SunChips muffles noisy, biodegradable bag

Eighteen months after releasing a new biodegradable bag with much fanfare and a large ad buy, SunChips is mostly going back to the old bag until a less crinkly…

October 6, 2010, 11:02 AM EDT

Rush Limbaugh scared of Nissan polar bear

You'd think Rush Limbaugh would have his hands full with political hot potatoes this election season. However, the talk-show host took a detour in topics earlier this week to…

September 17, 2010, 9:00 AM EDT

Polar bear uncommonly huggy in Nissan ad

This "Polar Bear" spot by TBWA\Chiat\Day for the all-electric Nissan Leaf is emblematic of the automaker's efforts to shake up its brand. It's more lighthearted than previous ads, features…

September 15, 2010, 10:01 AM EDT

Hong Kong advertises canisters of fresh air

The air quality in Hong Kong is so bad that they're starting to sell fresh air in canisters, which you can strap to your face to enjoy lovely, brief…

September 2, 2010, 10:39 AM EDT