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Topic: Environment

Global Warming Targets Its Enemies First in New Ad Climate change 'doesn't need you to believe'

"Combustible," an amusing online video for the Global Climate Change Initiative, shows a loudmouth big-biz type on a city street yacking into his cell about how global warming's a load…

November 03 2011

Americans Are Tightwads When It Comes to Green Brands New survey proves that worry's one thing, spending another

As any politician will tell you, it’s one thing to get someone to smile and shake your hand and quite another to convince him to pull out his wallet. And…

July 08 2011

Just been fired? Good time to clean a beach

Using a clumsy mortician to promote cleaner beaches might seem gravely odd, but I kind of dig this Surfrider PSA from Young & Rubicam in Paris (and director Kristoffer Borgli).…

March 22 2011

SunChips Canada has earplugs for loud bag

If you've been following the SunChips compostable-bag saga, you'll know Frito-Lay mostly scotched the environmentally friendly packaging in the U.S. after people said it was too damn loud and crinkly.…

November 04 2010

PSA: Don't be ridiculous, turn off the lights!

Using an entire box of disposable razors when shaving, discarding each one after a single stroke. Wrapping a small sandwich in yards of tin foil. Keeping every tap in the…

October 15 2010

Greenpeace's milk ads do not go down easy

Apes and monkeys are all over adland these days. And not just in the planning department. (Hi-yo!) Here, Greenpeace in New Zealand blasts dairy company Fonterra for practices that contribute…

October 11 2010

Cut your carbon emissions, or get blown up

The 10:10 campaign—aimed at getting individuals to cut their carbon emissions by 10 percent a year, starting in 2010—takes a page from Citizen Change's playbook for this new video.…

October 07 2010

SunChips muffles noisy, biodegradable bag

Eighteen months after releasing a new biodegradable bag with much fanfare and a large ad buy, SunChips is mostly going back to the old bag until a less crinkly…

October 06 2010

Rush Limbaugh scared of Nissan polar bear

You'd think Rush Limbaugh would have his hands full with political hot potatoes this election season. However, the talk-show host took a detour in topics earlier this week to…

September 17 2010

Polar bear uncommonly huggy in Nissan ad

This "Polar Bear" spot by TBWA\Chiat\Day for the all-electric Nissan Leaf is emblematic of the automaker's efforts to shake up its brand. It's more lighthearted than previous ads, features…

September 15 2010

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