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Topic: Environment

3 Secrets to Being the Next Great Creative at Cannes Future Lions judge Rei Inamoto reveals the winning combination

CANNES, France—Faced with a deluge of diverse ideas from aspiring creatives, Rei Inamoto had an enjoyable but incredibly daunting task: select the world's best student work to be honored at…

June 18, 2014, 10:11 AM EDT

'World Under Water' Uses StreetView to Visualize Flooding From Climate Change Questionably accurate, but makes a dramatic point

If this week's news of a potentially disastrous Antarctic ice melt wasn't enough to give you a sinking feeling, then you might want to check out "World Under Water," an…

May 13, 2014, 10:27 AM EDT

Honeybees Get Fed Up With Humans and Launch 'Greenbees' Protest Movement Ad features Greenpeace's tiniest chapter ever

Imagine if bees could stop humans from killing them by hijacking pesticide sprinklers, putting up banners and picketing grocery stores. That would be the bee's knees. Greenpeace has conjured up just…

April 23, 2014, 1:18 PM EDT

Durex Has an Idea for How to Spend Your Lights-Out Time During Earth Hour Turn the iPad off and get it on

Earth Hour—a worldwide event where people turn off their lights to raise awareness of energy consumption—will be March 29 from 8:30 to 9:30 p.m. in your local time zone, which…

March 25, 2014, 11:28 AM EDT

Downton Abbey's Carson Makes for One Intensely Unhinged Santa North Pole suffers a dank doom in Greenpeace spot

Jim Carter, who plays Downton Abbey's reserved and dignified butler, Carson, brilliantly interprets Santa Claus as a disheveled, on-the-edge shadow of his jolly old self in this striking British Greenpeace…

December 5, 2013, 11:49 AM EST

Green Is the New Black: Levi’s, Nike Among Marketers Pushing Sustainability Responding to a consumer behavior shift

Levi’s boasts of designer jeans made out of used plastic bottles. Nike tempts runners with knitted sneakers that it claims cut manufacturing waste by 88 percent. These products may be…

October 23, 2013, 3:08 PM EDT

Global Warming Targets Its Enemies First in New Ad Climate change 'doesn't need you to believe'

"Combustible," an amusing online video for the Global Climate Change Initiative, shows a loudmouth big-biz type on a city street yacking into his cell about how global warming's a load…

November 3, 2011, 8:11 AM EDT

Americans Are Tightwads When It Comes to Green Brands New survey proves that worry's one thing, spending another

As any politician will tell you, it’s one thing to get someone to smile and shake your hand and quite another to convince him to pull out his wallet. And…

July 8, 2011, 5:29 AM EDT

Just been fired? Good time to clean a beach

Using a clumsy mortician to promote cleaner beaches might seem gravely odd, but I kind of dig this Surfrider PSA from Young & Rubicam in Paris (and director Kristoffer Borgli).…

March 22, 2011, 1:12 PM EDT

SunChips Canada has earplugs for loud bag

If you've been following the SunChips compostable-bag saga, you'll know Frito-Lay mostly scotched the environmentally friendly packaging in the U.S. after people said it was too damn loud and crinkly.…

November 4, 2010, 2:20 PM EDT

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