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Topic: Environment

This Video About Dropping a Brick Is Worth a Few Laughs and 67 Million Gallons of Water

Part poop joke, part drought relief

If you're going to drop an upper-decker, you might as well help fight a drought in the process. "Drop A Brick" is a nonprofit Indiegogo project created by a partnership of several…

Reggie Watts Has Created Truly Odd Greenpeace Ads Aimed at the Tech Industry

'My grandma clicks dirty'

Reggie Watts yodels, raps, hangs with woodland fauna, floats on a giant leaf and generally goofs around in a quartet of new videos from Greenpeace. The environmental group is sending a…

Al Gore Enlists Youth for Climate Control

Urges them to create awareness videos

Al Gore has launched a new climate change awareness campaign as part of The Climate Reality Project. The campaign called “Why? Why Not?” will target young people between the ages…

3 Secrets to Being the Next Great Creative at Cannes

Future Lions judge Rei Inamoto reveals the winning combination

CANNES, France—Faced with a deluge of diverse ideas from aspiring creatives, Rei Inamoto had an enjoyable but incredibly daunting task: select the world's best student work to be honored at…

'World Under Water' Uses StreetView to Visualize Flooding From Climate Change

Questionably accurate, but makes a dramatic point

If this week's news of a potentially disastrous Antarctic ice melt wasn't enough to give you a sinking feeling, then you might want to check out "World Under Water," an…

Honeybees Get Fed Up With Humans and Launch 'Greenbees' Protest Movement

Ad features Greenpeace's tiniest chapter ever

Imagine if bees could stop humans from killing them by hijacking pesticide sprinklers, putting up banners and picketing grocery stores. That would be the bee's knees. Greenpeace has conjured up just…

Durex Has an Idea for How to Spend Your Lights-Out Time During Earth Hour

Turn the iPad off and get it on

Earth Hour—a worldwide event where people turn off their lights to raise awareness of energy consumption—will be March 29 from 8:30 to 9:30 p.m. in your local time zone, which…

Downton Abbey's Carson Makes for One Intensely Unhinged Santa

North Pole suffers a dank doom in Greenpeace spot

Jim Carter, who plays Downton Abbey's reserved and dignified butler, Carson, brilliantly interprets Santa Claus as a disheveled, on-the-edge shadow of his jolly old self in this striking British Greenpeace…

Green Is the New Black: Levi’s, Nike Among Marketers Pushing Sustainability

Responding to a consumer behavior shift

Levi’s boasts of designer jeans made out of used plastic bottles. Nike tempts runners with knitted sneakers that it claims cut manufacturing waste by 88 percent. These products may be…

Global Warming Targets Its Enemies First in New Ad

Climate change 'doesn't need you to believe'

"Combustible," an amusing online video for the Global Climate Change Initiative, shows a loudmouth big-biz type on a city street yacking into his cell about how global warming's a load…

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