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Topic: Empire

Despite Empire, Fox Finishes Upfront Sales With CPM Declines

Volume was flat for the restructured Fox Networks Group

Even having the biggest new hit in decades—all hail, Empire!—couldn't keep Fox from taking a hit as it closed this year's upfront sales.  Fox's CPMs were flat to as much as…

Fox Sets Empire’s Return for Sept. 23

Network announces its fall premieres, including Scream Queens

Fox won't be wasting any time this fall, debuting its hottest show, Empire, on Sept. 23—the thick of premiere week. The network said last month that Empire—which debuted in January—would be…

Mad Men, Empire and Transparent Compete for Television Critics Association Awards

Winners revealed Aug. 8

Mad Men, Empire and Transparent were among the shows that racked up multiple nominations today when the Television Critics Association announced its 2015 TCA Awards nominees. The TCA, which is made…

NBCU Sales Chief Shares Her Strategy for Upfront Negotiations

Why Linda Yaccarino can't stop talking about data

For the next several weeks, Linda Yaccarino will be one of the hardest working people in television. As chairman, advertising sales and client partnerships for NBCUniversal, she's overseeing upfront negotiations…

How Lee Daniels Drew on His Own Life to Shape Empire, TV's Surprise Hit

The creative force tells us what he's learned and what's next

Scratch the surface of Fox's monster hit drama Empire and you'll find a whole lot of truths that are based on the experiences of Lee Daniels, who created the series…

Multicultural Talent Is Surging on TV and Winning Mainstream Audiences

A long-awaited shift

Hardly anyone was more surprised than Dana Walden at the ratings surge Fox midseason entrant Empire enjoyed following its Jan. 7 debut. She expected a lift but not to the…

Mired in 4th Among Adults 18-49, Fox Focuses on Empire's Bright Future

Network's upfront revolves around its biggest hit

Advertisers and ad buyers headed to Fox's upfront presentation Monday afternoon, and an Empire concert broke out. After all, while the network had fallen to fourth place among adults 18-49 this…

Fox Moves Empire to Fall, Announces Final Season of American Idol

Eagerly-awaited X-Files revival coming in January

There is a new Empire at Fox—in more ways than one. Ahead of their first upfront Monday afternoon as Fox Television Group chairmen and CEOs, Dana Walden and Gary Newman announced…

5 TV Trends That Should Shape Next Season

Copycats, spin-offs and remakes

If you're a TV network executive, there's one surefire way to figure out whether you're doing something right: see if any other networks copy you the following season. From pumping out…

Multicultural TV's Success Isn't About Whites Getting Less, It's About Everyone Getting More

Advertisers applaud the increase in diverse casting

After the success of multicultural shows like Fox's Empire, CW's Jane the Virgin and ABC's Fresh Off the Boat, Deadline reported this week that some white actors and their agents…

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