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Topic: Electronics

Will Beats Help Apple Solve Its Millennial Problem? The next episode for the tech giant

Apple's rumored decision to purchase Beats Electronics for a vast $3.2 billion has puzzled many across the tech sphere. But, there may be a simple answer: Purchasing the Jimmy Iovine…

May 9, 2014, 6:50 PM EDT

Nearly One-Quarter of Shoppers Plan to Shop on Thanksgiving Black Friday is creeping forward

The day after Thanksgiving is still the official kickoff to the holiday shopping season, but the holiday itself is starting to become the new Black Friday as a growing number…

November 20, 2013, 6:33 AM EST

Only 30 Percent of Brands' Pinterest Engagement Come From Own Pins Based on study by Digitas and Curalate

Marketers may like steering the conversation around their brands, but Facebook and Twitter have upended that strategy. Now it seems Pinterest is putting the brand-driven approach away almost entirely. Seventy percent…

April 30, 2013, 12:48 AM EDT

Regulator Asks Automakers to Limit Electronics in New Cars Guidelines meant to reduce accidents related to texting, Facebooking while driving

The National Highway Traffic Safety Administration has released non-binding guidelines asking automakers to build electronic devices into vehicles in a way that will not distract drivers, The Washington Post reported. The…

April 24, 2013, 1:44 PM EDT

Ad of the Day: Samsung CHI unleashes two cinematic blockbusters to push the brand's new Smart TV globally

Voice commands and hand gestures don't just allow you to control the viewing experience on Samsung's latest Smart TV. They help you tame marauding hordes of wildebeests, aliens, Roman centurions,…

March 29, 2013, 12:08 PM EDT

Amy Poehler to Star in Best Buy's Super Bowl Commercial Bryan Buckley directs :30; teaser posted online

Amy Poehler is landing all the prime gigs this winter. The Parks and Recreation star, who co-hosted the Golden Globe Awards with Tina Fey earlier this month, will star in Best…

January 30, 2013, 9:54 AM EST

Sizing Up the CES Crapshoot Despite charges that its influence has waned, the Vegas extravaganza remains a techie mecca

The holidays are over. Time to go on that diet and hit the gym. Or you could destroy all those New Year’s resolutions in a flash by attending the annual…

January 7, 2013, 12:01 AM EST

The Spot: Gifts That Do Electronics inspire real people to do great things in Best Buy's holiday ads

IDEA: In so many holiday ads, the moment of gift giving is the culmination of the journey—an easily exploited emotional high point for those giving and receiving. In Best Buy's…

December 11, 2012, 6:13 AM EST

Ad of the Day: Canon The Rebel T4i will inspire you to take the craziest photos imaginable

The world is filled with beautiful moments worth capturing. You just have to see them. Also, buy a Canon Rebel T4i camera and carry it with you all the time.…

November 27, 2012, 1:04 PM EST

Top 10 Commercials of the Week: Nov. 16-23 In our holiday special, brands from Macy's to Coca-Cola find new ways to get in the spirit of the season

This week, Adweek takes a look at the 2012 holiday spots unwrapped by some major brands. From Macy's new take on the beloved classic A Miracle on 34th Street to…

November 23, 2012, 8:20 AM EST

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