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Topic: dogs

Mother London Makes Its Own 'First Kiss' Parody … With Dogs Things get a little furry

The parodies of fashion brand Wren's super-viral "First Kiss" ad keep flowing in. Here's ad agency Mother London's entry—"First Sniff," starring a bunch of dogs. Stranger dogs tend to get pretty…

March 13, 2014, 3:31 PM EDT

We Ask an Expert: Why Do Dogs Dominate the Super Bowl? How familiarity and comfort create advertising gold

With a cute canine-powered commercial from Budweiser chewing up its competition ahead of the big game, I decided to ask dog expert Brian Hare why a pooch is so often…

January 31, 2014, 11:29 AM EST

CarMax Re-creates Its Super Bowl Ad Shot for Shot With Puppies 'Slow Clap' for humans, 'Slow Bark' for dogs

It's the eternal Super Bowl conundrum: Make a funny ad with people, or make a funny ad with puppies? If you're CarMax, you do both. For its first Super Bowl appearance…

January 22, 2014, 8:47 AM EST

Ad of the Day: Subaru's Road-Tripping Dogs Are Cute, Funny and Almost Human Meet the Barkleys

Chances are you've already got an idea of what the typical Subaru owner looks like: They enjoy L.L. Bean, buying granola at Whole Foods and being very involved in their…

January 16, 2014, 3:00 PM EST

Love Has Changed the Dog Biscuit Business Is Rover a member of your family?

Among Rodney Dangerfield’s innumerable one-liners was one complaining about his new pet dog: “His favorite bone is in my arm!” (Hey, it was funny in the ‘80s.) It’s anyone’s guess…

November 29, 2013, 12:13 AM EST

How Do You Get Dogs to Brush Their Tongues? Hint: It's all in the flavor

Sometimes, it takes a roomful of R&D people to come up with a new product—and sometimes, the idea just licks you in the face. Thanks to the quirky videos on its…

March 4, 2013, 11:38 PM EST

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