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Topic: disney interactive

Disney Interactive Partners With Google to Distribute Original Short Film

Vinylmation-themed 'Blank' debuts on Play

Disney Interactive is launching a new original short film as part of a unique partnership with Google. Starting today through Feb. 23, the 38-minute video, ‘Blank: A Vinylmation Love Story’ will…

Machinima CEO Search Heats Up

Former Disney Interactive exec in the mix

News broke a few weeks ago that Machinima is in search of a new CEO. Among those in consideration is John Pleasants, the soon-to-be ex-co-president of Disney Interactive. Sources said that…

Disney Launches Story App Aimed at Moms

NewFront event focuses on mobile series and games

While most of the NewFront lineups this week have centered on Web video series, Disney Interactive is taking its moment in front of the ad community to pitch a slew…

Portrait: Troika

Hollywood branding company sits at the crossroads of entertainment, sports

Specs Who Back row (l. to r.): Dan Pappalardo, ecd, co-founder; Gil Haslam, cd, sports; Whit Friese, cd, entertainment marketing; Dale Everett, cd, brand design. Front row (l. to r.): Reid…

Disney Turns to Mobile Apps as Show Pilots

Interactive division planning its second Web show based on popular iPhone game

Disney may have found a new formula for launching original online series: find mobile games that already have a following and treat them as backdoor pilots. The company’s Interactive division announced…

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