Topic: Designkitchen

Even at CES, Marketers Grapple With Innovative Advertising

Panel discusses recent election as example of cutting-edge marketing

President Obama may be the leader of the free world, but he may also be the leader of the advertising world. A few members of "The Future of Enhanced Advertising"…

Dude rides mower across America for Sears

Sears is in the midst of a social-media campaign this summer in which a guy is riding a Craftsman lawn mower from Los Angeles to New York. Lucas Van…