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Topic: Dennis Quaid

These 16 Videos Are Each a Case Study in Nailing the Right Tone for the Right Audience

Watch Awards honor the top targeted clips

Only a fool (or a brand with billions to spend on media) tries to be all things to all people. That's why Adweek's Watch Awards honor the year's top online videos…

Streaming Service Crackle Is Making an Old-School TV Move: Scheduling Shows

But you can restart if you come in late

Two weeks after becoming the first streaming network to start sharing ratings information, Crackle is taking another page out of the linear playbook: It will begin programming television, just like…

Vote of Confidence: CBS Gives Full-Season Orders to Vegas, Elementary

To date, 40 percent of new series have back-nine orders

CBS has gone all-in on its two surviving freshman dramas, giving back-nine orders to Vegas and Elementary. Starring Dennis Quaid and Michael Chiklis, Vegas premiered Sept. 25 to 14.9 million viewers and…

CBS Upfront: Sales Pitch or Victory Lap?

Les is more as Moonves screens new drama series

CBS on Wednesday kicked off its 2012-13 upfront presentation with what amounted to a victory lap, as executives went to novel (and sometimes gonzo) efforts to celebrate the network’s ratings…

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