Topic: Dell
This Dell spot from Young & Rubicam in New York is barely a Dell spot, but that's sort of what makes it work as entertainment, if not particularly as advertisement. It's…
Young & Rubicam has landed more Dell advertising as the computer giant consolidates work for the small- and medium-business segment at the WPP unit. Dell made the decision to move…
Bloomberg Businessweek has a lengthy piece this morning called "Branded for Life," about the pleasures—but mostly the perils—of becoming a successful brand spokesperson. The central thesis is that the better…
Dell can help kids fly. So says "Meet Annie," a new commercial about a fifth grader who uses her laptop, a handheld camera and a homemade green screen to create a…
Horizon Media is expanding its recently launched WHY Group. On Thursday, the independent media agency named Kenneth Burns as the group’s managing director of consumer insights. Burns will report to Sheri…
Hewlett-Packard and Dell, the world’s two largest computer manufacturers, are reporting that their business has taken a hit from a slowdown in consumer sales in the first few months of…
Arnold has reached into the media agency ranks to find an executive to run its global Dell account. George Pace, managing director of international clients at Universal McCann, will join Arnold…
Mother in New York more or less goes the Coca-Cola "Happiness Factory" route for Dell in this musical spot. The Dell factory's a bit too wacky-forced-happy for my taste, with…
In these times of austerity, people are skimping on fashion apparel. All the more reason, then, to buy a computer that can multitask and fill this role in addition…
