David Karp | Adweek

A Tumblr Ad Exchange Is Inevitable, Say Industry Players Yahoo needs to monetize, and buyers want pure exchanges By Christopher Heine

Since acquiring Tumblr for $1.1 billion, Yahoo CEO Marissa Mayer has hinted at launching an ad exchange for her new social media property. But will increased advertising cause typical Tumblrs,…

June 5, 2013, 3:52 PM EDT

Mayer Talks Tumblr Plans, Unveils New Flickr Looks to improve blogging platforms search By Mike Shields

Yahoo plans to lean on its search technology to help users discover more great content on Tumblr, the company’s new $1.1 billion acquisition. And Tumblr will help Yahoo reach a…

May 20, 2013, 10:01 PM EDT

Yahoo Officially Acquires Tumblr for $1.1 Billion Board approved deal on Sunday By Mike Shields

Yahoo’s is spending over a billion to nab Tumblr. The deal received board approval on Sunday, according to Allthingsd.com and The Wall Street Journal. And now Yahoo CEO Marissa Mayer has confirmed…

May 19, 2013, 1:15 PM EDT

Tumblr Editor Posts 'Awesome' Goodbye After Storyboard Shutters Editorial project lasts less than 12 months By Christopher Heine

Tumblr CEO David Karp announced late last night that his Storyboard division—a collection of writers and editors hired in the last year to highlight its content—has already reached the end…

April 10, 2013, 11:40 AM EDT

Tumblr Draws a Distinction Between Its Ads and Those of Google and Facebook Karp: We do branding. The rest of the Web doesn't. By Mike Shields

If you like direct response ads and blue links and tired display ads, don’t talk to Tumblr. But if you’re a creative who’s dying to get clients off their click addiction…

February 20, 2013, 4:26 PM EST

Fast Chat: David Karp The Tumblr founder on crashes, follows, growth, and dreams By Brian Braiker

Adweek: How many people do you follow on Tumblr? David Karp: I follow about 300 people. What do you look for in a blog? Creative people and the projects they’re working on, other…

June 6, 2011, 6:56 AM EDT

Topic: David Karp