Topic: David Duchovny

David Duchovny Daydreams of Life as a Russian in Beer Ad Exalting the Motherland Serious? Satire? Lengthy spot tries for both

Is Special Agent Mulder looking to defect? In a decidedly unexpected career move, David Duchovny appears in this two-and-a-half minute rah-rah-Russia commercial for Siberian Crown beer. The spot's schmaltzy patriotism and…

July 29, 2014, 10:28 AM EDT

Sex addiction can mess up your advertising

The Showtime series Californication gets this week's prize for most inopportune tagline. Given David Duchovny's trip to rehab for sex addiction, the line "He's in way too deep" could refer…

September 10, 2008, 3:42 PM EDT

Duchovny now taking whatever he's given

With the shockingly poor box-office performance of The X-Files: I Want to Believe killing off the last vestige of his '90s superstardom (Californication doesn't count—no one watches that!), David Duchovny…

July 31, 2008, 7:58 AM EDT

Fox asking for it with 'X-Files' movie title

Is I Want to Believe a marketable title? Fox apparently thinks so, because the upcoming X-Files movie will be called The X-Files: I Want to Believe, using a line which,…

April 17, 2008, 9:37 AM EDT