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Topic: data

Imgur Survey Finds Millennials Are Cool With Being Geeky

Culture poll shows why it's so hard to market to them

In 2004, a band called Say Hi To Your Mom came out with "Pop Music of the Future," which presciently describes the modern geek from the perspective of the ever-migrating…

8 Surprising Digital Marketing Stats From the Past Week

Snapchat continues to rise

The past several days have brought a bevy of digital marketing stats that should interest industry players. Below are 8 stats that caught our eye: 1. Wait, what... 85 percent? On April 17,…

7 Intriguing Digital Marketing Stats From the Past Week

NatGeo has all the right social moves

The past several days have produced plenty of data points worth knowing from the digital marketing realm. Below are seven stats that got our attention: 1. Messaging drives chatter At Facebook's annual developers conference,…

How Chipotle's Food Scares May Be Affecting Foot Traffic and Sales

Foursquare predicts sizable declines

Foursquare's data points are becoming a bigger part of its business, and this week it flexed a little muscle in that regard. Based on its Place Insights analytics tools, the mobile-app…

9 Interesting Digital Marketing Stats From the Past Week

Facebook Messenger usage continues to explode

The last several days were full of intriguing and surprising data points from the world of digital marketing. Below appear 9 numbers that caught our eye: 1. Quietly killing it on Facebook Whisper,…

9 Eye-Opening Digital Marketing Stats From the Past Week

Pinterest data and the rise of mobile streaming

The last several days were full of highlights from the realm of online marketing data. Here are 9 numbers that really stood out: 1. A real cinematic beauty Pinterest unveiled data about its…

7 Intriguing Digital Marketing Stats From the Past Week

Snapchat is the king of conversation at SXSW

The data overflowed at South by Southwest Interactive during the last week, and we picked seven great stats that are worth knowing about: 1. Snapchat doesn't even need an actual presence…

Facebook Debuts 'Lift API' to Give More Marketers Ability to Study Ads' Impact

Measurement space continues to heat up

In the digital ads world, the past few months have been all about emerging measurement tools. With that in mind, Facebook today is announcing two intriguing initiatives that it is…

Infographic: What Millennials Want to See (and Take Home) From Branded Events

The most popular swag? Reusable bottles

Everyone loves a good party, and brands know that. As more events are sponsored, the ways that brands interact with partygoers before and after is becoming more important. Splash, creator of…

9 Interesting Digital Marketing Stats From the Past Week

Livestreaming is becoming a popular tool for brands

The past week was another intriguing one for interactive marketing data. Here are nine stats that jumped off the digital page: 1. Lots of brands have tested Periscope and Meerkat Livestreaming marketing…

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