Advertisement

Topic: credit cards

Jennifer Garner Returns to TV as Capital One's Newest Spokes-Celebrity

And she won't stand for airline seat rip-offs

Jennifer Garner is back on TV and very upset with chairs in two new ads for Capital One's Venture Card. The visuals in the two spots, titled “Seats” and “Musical Chairs,” are…

67% of Smartphone Owners Would Rather See Ads Than Pay for Premium Content

Consumers fine with promos-for-freebies exchange

Fully 67 percent of smartphone users are willing to view ads to gain in-app premium content rather than pay for it, according to a Yankee Group study that was commissioned by…

Citi Concludes Direct Marketing Review

Selections end process that began in the spring

The outcome of Citi’s direct marketing review for North America represents a split decision. Citi awarded direct mail and collateral responsibilities for its retail bank and credit cards to Havas Worldwide,…

Advertisement