Topic: Cheil Worldwide
In Jonny Leicht and Jake Benjamin, McKinney’s New York ecd Peter Nicholson thinks he has found some trusted lieutenants. Leicht and Benjamin are the first creative directors hired by Nicholson, who…
[Note: See Kraft's response in the update below.] Man, advertising gets fun when it doesn't have America's puritanical discomfort with the human body dragging it down. This South Korean ad…
Hate shopping for groceries? You'll like this year's Grand Prix winner in the Media Lions contest at Cannes. Cheil Worldwide in South Korea took home the coveted prize for creating…
This Samsung Bluetooth ad by Cheil Worldwide shows off the device's versatility by placing it in a new environment. Instead of helping trendy city dwellers look like schizophrenics on…
In case the brand's TV ads are too clinical for you, these "interactive" Viagra "gift fans" from Pfizer Korea (via ad agency Cheil Worldwide) focus on the human side…


