Topic: Cheil Worldwide

Ad of the Day: Samsung's Sci-Fi Soccer Epic Reaches Its Final Chapter After 8 months, the Galaxy 11 finish their game for the fate of Earth

Samsung Mobile's epic sci-fi soccer battle, which has been playing out in big-budget videos since last November, has finally reached its conclusion. "The Match Part 2," released this week as a…

July 17, 2014, 1:23 PM EDT

Samsung Ad Introduces the Cutest, Pluckiest Smartphone Memory Card Ever Little robot is impervious and cool

A Samsung SD smartphone memory card morphs into a cute, miniature robot action hero in this engaging 45-second clip from Cheil Worldwide in Seoul and Museum Film. The ad, running…

April 16, 2014, 8:50 AM EDT

Ad of the Day: Lionel Messi Captains the Humans in Samsung's Soccer Battle Against Aliens Our only hope

After charming poor kids who love to sing Lorde in his previous spot, goofy-looking Samsung spokesman Lionel Messi is back, and this time he's fleeing such shiny, sleek black cars…

November 13, 2013, 4:08 PM EST

Nicholson Builds Team at McKinney in N.Y. Leicht, Benjamin join as creative directors

In Jonny Leicht and Jake Benjamin, McKinney’s New York ecd Peter Nicholson thinks he has found some trusted lieutenants. Leicht and Benjamin are the first creative directors hired by Nicholson, who…

April 15, 2013, 3:32 PM EDT

In South Korea, Oreo Is Breast Milk's Favorite Cookie (NSFW) Cheil Worldwide nurses it

[Note: See Kraft's response in the update below.] Man, advertising gets fun when it doesn't have America's puritanical discomfort with the human body dragging it down. This South Korean ad…

April 19, 2012, 8:52 AM EDT

Media Grand Prix Goes to South Korea's Cheil for Virtual Grocery Store

Hate shopping for groceries? You'll like this year's Grand Prix winner in the Media Lions contest at Cannes.      Cheil Worldwide in South Korea took home the coveted prize for creating…

June 21, 2011, 3:28 PM EDT

Samsung Bluetooth thwarts dopey hunter

This Samsung Bluetooth ad by Cheil Worldwide shows off the device's versatility by placing it in a new environment. Instead of helping trendy city dwellers look like schizophrenics on…

July 8, 2010, 7:21 AM EDT

Viagra always has such wonderful gift ideas

In case the brand's TV ads are too clinical for you, these "interactive" Viagra "gift fans" from Pfizer Korea (via ad agency Cheil Worldwide) focus on the human side…

April 6, 2009, 11:28 AM EDT