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Topic: Cheil Worldwide

How This Man Duped a String of Ad Agencies and Almost Got Away With It

Serial fraudster Bill Grizack said exactly what they wanted to hear

The advertising model was broken, and Bill Grizack knew how to fix it. "At The Variable, it was my job to invent the future of creative advertising strategy," his LinkedIn profile…

Barbarian Group Chairman Benjamin Palmer Leaves the Agency After 14 Years

Co-founder steps down to 'explore'

Three months after New York's Barbarian Group parted ways with CEO Sophie Kelly, chairman Benjamin Palmer has left the agency he co-founded after 14 years. Palmer announced his departure this morning…

Samsung VR Headsets Help Millennials Overcome Their Fears in Persuasive New Ads

Train your phobias away with realistic simulations

Terrified of heights? Try tricking yourself into thinking you're on the roof of a skyscraper, using virtual reality technology—and maybe, with practice, you'll be better equipped to deal with the…

James Corden Bickers With James Corden as Samsung Galaxy S6 Ads Flood In

Launch day fun

Forget about pre-order day for the Apple Watch. It's also launch day for the Samsung Galaxy S6 and S6 Edge, which means ads for the smartphone are rolling out all…

This Samsung Headphones Ad Is Such Utter Arty Nonsense, It's Actually Kind of Good

High camp factor

Moody black-and-white photography. Whispered dialogue. Ethereal soundtrack. Pouty orgasm faces. Sensual mid-air ballet. Amazingly, this isn't a perfume or fashion ad from the '90s but Cheil Worldwide's latest spot for Samsung…

This Samsung App Helps Children With Autism Make Eye Contact

Cheil Worldwide creates 'Look at Me' game

For all the griping and joking about the alienating effects of smartphone technology, it's worth remembering that ubiquitous mini computers can actually help people socialize—even people who struggle with basic…

Ad of the Day: Samsung's Sci-Fi Soccer Epic Reaches Its Final Chapter

After 8 months, the Galaxy 11 finish their game for the fate of Earth

Samsung Mobile's epic sci-fi soccer battle, which has been playing out in big-budget videos since last November, has finally reached its conclusion. "The Match Part 2," released this week as a…

Samsung Ad Introduces the Cutest, Pluckiest Smartphone Memory Card Ever

Little robot is impervious and cool

A Samsung SD smartphone memory card morphs into a cute, miniature robot action hero in this engaging 45-second clip from Cheil Worldwide in Seoul and Museum Film. The ad, running…

Ad of the Day: Lionel Messi Captains the Humans in Samsung's Soccer Battle Against Aliens

Our only hope

After charming poor kids who love to sing Lorde in his previous spot, goofy-looking Samsung spokesman Lionel Messi is back, and this time he's fleeing such shiny, sleek black cars…

Nicholson Builds Team at McKinney in N.Y.

Leicht, Benjamin join as creative directors

In Jonny Leicht and Jake Benjamin, McKinney’s New York ecd Peter Nicholson thinks he has found some trusted lieutenants. Leicht and Benjamin are the first creative directors hired by Nicholson, who…

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