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Topic: Cepacol

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Reckitt Benckiser Picks Digital Shop for Cold Remedies Agency formerly known as LBi to handle 3 brands

The agency formerly known as LBi has won a pitch to handle digital marketing around a trio of Reckitt Benckiser healthcare brands, the company has confirmed. The brands are Mucinex, Cepacol…

May 14, 2013, 5:17 PM EDT

Reckitt Benckiser Conducts Digital Search Assignment covers 3 healthcare brands

Talk about a timely search. Amid the thick of cold season, Reckitt Benckiser is seeking an agency to create digital ads for three of its cough, cold and flu brands. Sources…

November 7, 2012, 8:29 PM EST

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