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Topic: Cancer

People Ignore a Giant Lump Growing on a Street in This Clever Cancer PSA Stunt

The dangers of being oblivious

Never underestimate people's power not to give a damn about what's right in front of them. We've seen this time and again in outdoor ad stunts, and this latest one from…

Photograph These Ingenious Ads, and You'll Learn How to Save Kids From Eye Cancer

One easy trick for early detection

If you take a flash photograph of a child, and one of his or her pupils looks white in the resulting image, it can indicate an eye tumor. In the…

Benedict Cumberbatch Gets Wet, Mr. Darcy Style, for Charity Campaign

Because there's nothing quite like a grumpy wet Cumberbatch

There are moments in cinema when a collective wetting of panties results in an advertising ripple heard through the decades, as marketers struggle to give the people what they want. One…

Will Ferrell Hates Cancer and Will Fight It by Playing Video Game With You

This is kind of a big deal

Great Odin's Raven! If you ever wanted to play video games with self-proclaimed video game wiz Will Ferrell, here's your chance to do so—and support a great cause. The Saturday Night…

Memorial Sloan Kettering's New Ads Pitch a Message of Hope

First campaign from new lead agency Pereira & O'Dell N.Y.

Memorial Sloan Kettering abandons some of the staples of hospital advertising in a new campaign from Pereira & O’Dell New York that breaks today. Gone are somber testimonials from patients, replaced…

Canadian Cancer Society Invites You to Fight Your Fears and Help Save Lives at the Same Time

Raise cash by facing your phobia

Are you afraid of heights? Swimming with sharks? If you have a phobia you've been meaning to overcome, now is a particularly good time, thanks to a new campaign from…

Cartoon Characters Go Bald to Sweetly Show Kids With Cancer They're Not Alone

Snoopy, Garfield and more

There's a reason children's shows always seem to have more diversity than anything else on television. It's because kids look to TV as a window that helps make sense of…

As Singer's Last Wish, 'I Touch Myself' Is Beautifully Reborn in a Breast Cancer PSA

Stirring homage to the Divinyls' Chrissy Amphlett

Here's something I never thought I'd say: I just got weepy listening to "I Touch Myself" by the Divinyls.  In an incredibly touching tribute to the group's frontwoman, Chrissy Amphlett, some…

Cops Aren't There to Check Your Balls for You, Cancer PSA Reminds Guys

Nor will a mechanic find lumps on your lugnuts

In every sense, testicular care is a delicate matter. So while it can be a bit weird and uncomfortable to feel yourself up every so often, nonprofit Testicular Cancer Canada…

Cancer Charity Dares Young Men to Wax Their Balls on Camera

Luckily we only see their faces

Most cancer charities want to highlight how easy it is to check yourself for lumps or other danger signs, but Testicular Cancer Canada decided to grab some attention by getting…

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