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Topic: Canada

Man to Hitchhike Mostly Naked Across Canada for Charity (and an Underwear Brand) Mark McIntyre's fleshy return

Starting Wednesday, a walking, talking, pants-less billboard named Mark McIntyre will begin hitchhiking mostly naked across Canada. He will make the journey from Vancouver, British Columbia, to Truro, Nova Scotia,…

November 13, 2012, 10:45 AM EST

The Spot: FedEx's Package Deal BBDO Toronto delivers four ads for the price of one in its entertaining new 30-second spot

IDEA: Four ads—with talking turtles, worker ants, mythical dwarf-like creatures and reptilian humanoids—all packed into one 30-second ad? You're going to need some bubble wrap for that. Yet BBDO in…

November 13, 2012, 7:17 AM EST

Buyral: When Your Video Absolutely, Positively Has to Go Viral From the folks who brought you catvertising

Clients are obsessed with it—how do you make a video go viral? Now, there's a simple, foolproof solution. Just call Buyral, the pioneer in getting children, interns, the elderly and…

November 5, 2012, 10:07 AM EST

If 10-Year-Olds Ran an Ad Agency Canada's Grip Limited puts the kids in charge

Are you better at advertising than a 5th grader? Probably not, judging by this entertaining video from Grip Limited, a Toronto ad agency that celebrated its 10th birthday recently by…

October 31, 2012, 2:34 PM EDT

Kill Them With Kindness, Says War Child's Fantastical New PSA Conflict resolution from John St.

If bullets were crayons, grenades blew bubbles and land mines exploded into picture books, kids in war-afflicted areas would be doing a lot better. Pollyanna-ish as that may sound, this…

October 26, 2012, 2:47 PM EDT

You Want Fries With That? McDonald's Shows You How They're Made Tribal DDB's latest peek behind the curtain

McDonald's is all about transparency. Just rub some of its fries against a sheet of paper and see what happens. Soon, you'll be able to look straight through it and…

October 24, 2012, 10:31 AM EDT

The Spot: Heart of Darkness CPR makes you undead in this gruesome zombie PSA for Halloween

IDEA: Zombies crave braaaains, but they're also fond of heaaaarts. Your heart keeps you alive, after all, and zombies need you alive to devour you. So, it stands to reason…

October 23, 2012, 4:50 AM EDT

Cadbury Screme Eggs Are Amusingly Rotten in Halloween Spots Hunting down their Creme Egg brethren

Cadbury has finally started recognizing Halloween with its Cadbury Screme Egg, and these three Canadian TV spots for it—by ad agency The Hive in Toronto—are as spooky as ads for…

October 22, 2012, 1:05 PM EDT

After Facebook Chat, Samsung Surprises Fan With World's Only Personalized Galaxy S III Decorated with his own doodle

Here's the Internet version of a fairy-tale ending between consumer and brand: Loyal Customer Shane Bennett requests a free, expensive product from Giant Corporation Samsung Canada in a Facebook message,…

August 30, 2012, 3:35 PM EDT

New Audi A4 Is Just 2,500 Twitter Followers Away Canadian dealer sets up virtual auto race

Canadian ad agency Lowe Roche and its Toronto car client Pfaff Auto, last seen orchestrating a sneaky/cool direct mail piece for Porsche, are back with another buzzy project. This time,…

August 27, 2012, 2:39 PM EDT