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Topic: Burger King

Horizon Media Ends Year With a BK Bang

Business came after a review

Horizon Media's Burger King win comes at the end of another solid year for the independent media agency. BK, which chose Horizon after a review, spends an estimated $250 million in…

Burger King Creates Pre-Roll Ads That Share Your Hatred of Pre-Roll Ads

Each clip was customized to the video it was delaying

Everyone who's ever tried to watch a video on the Internet knows that pre-roll ads are generally annoying. The Burger King marketing team also knows this. But marketers always want…

Arby's Puts Creative Up For Review

Move follows c-suite turnover at roast beef giant

Arby's latest creative agency search comes on the heels of turnover in its CEO and CMO posts. Crispin Porter + Bogusky is the incumbent on the business. Arby's and CP+B both…

Lauren Reeves Is Satisfried [Video]

Adweek's Mad Woman says fast food is the very best kind of health food

Hello again! A miracle has happened to fast food. We don't have to worry anymore about what it's doing to our bodies because there are so many super healthy menu options!…

Burger King's Name Change to Fries King Is Making People Hungry and Confused

Trolling the masses

Between the French Fry Burger and the new Satisfries, Burger King has been really into fries lately. Now, the chain is taking this obsession a step further by pretending to…

Adweek's Top 10 Commercials of the Week

Adobe clicks, Doritos crashes, and Burger King really Satisfries

Everyone seems pretty excited this week about Satisfries, the new lower-fat, lower-calorie french fry at Burger King—no one more so than the characters in the first commercial for the menu…

Ad of the Day: Burger King Is Out to Change the World With 'Satisfries'

New low-cal fries get everyone high

Everyone seems pretty excited this week about Satisfries, the new lower-fat, lower-calorie french fry at Burger King—no one more so than the characters in the first commercial for the menu…

Study: McDonald's, Burger King Rely on Giveaways, Not Food, to Lure Kids

You want some fries with that toy?

A new study says McDonald's and Burger King aren't living up to industry pledges when it comes to marketing to kids. By downplaying food in favor of promoting premiums like…

Burger King Takes Laziness to a New Level With Its French Fry Burger

Two great tastes are finally together

Nothing complements flame-grilled perfection better than golden fries, right? The problem is, it's too much work to eat a burger, then put it down, and then pick up, dip and…

Weird Burger King Ad Says It's Better to Be Addicted to Whoppers Than Drugs

Which will kill you first?

In this controversial Burger King ad from Russia, a Whopper crushes a flower as a voiceover informs us: "This is a poppy. It was popular once, but now its time…

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