Advertisement

Topic: BSSP

This Nice Ukrainian Man Wants You to Buy Yourself a Roku for Christmas

Quirky campaign encourages 'self-gifting' trend

As one of the world's most loyal Roku owners, I have to say I'm a bit baffled by the streaming device's official holiday spokesman: Moxkat Grvida, fictional Ukrainian outdoorsman. In a…

Columbia Sportswear Hires North for Fall 2014 Creative

BSSP still buying media

Creative work on Columbia Sportswear is returning to the brand's Portland, Ore., hometown, after spending some five years further down the Pacific Coast. The marketer has hired Portland-based North to lead…

A woman lifts weights in screengrab from a new Zico ad.

Coca-Cola's Zico Launches First Work From BSSP

Expanding coconut water brand gets ad campaign to match

Coconut water Zico, under new majority ownership, is broadening its ad strategy. The brand Monday launched its first national advertising campaign since Coca-Cola took a majority stake in the coconut water company last…

Advertisement