Brett Wilson | Adweek Brett Wilson | Adweek
Advertisement

Topic: Brett Wilson

Type
Forrester Report: There's Money Just Lying Around in the Real-Time Bidding World Obstacles to adoption include measurement problems, concerns over inventory quality

Digital video has helped one of advertising's fastest-growing sub-industries find a new foothold: a Forrester Research study commissioned by TubeMogul, an RTB buying platform, shows both the potential and the…

July 18, 2012, 1:11 PM EDT

Advertisement