Break Media | Adweek

Buyers Pushing Nielsen Data for Web Video and YouTube Won't Play Ball Small publishers taking it on the chin as they deal with OCR challenges By Mike Shields

Following the NewFronts, the battle lines in Web video are being drawn, and YouTube might be on the wrong side. After several years of testing, clients and their agencies are eager…

May 16, 2013, 12:00 AM EDT

Break Media Goes After Zach Braff's Kickstarter Campaign 'Don't Back Zach' initiative aims scrub to celebrity crowdfunding By David Taintor

Listen up, wealthy celebs. You don't need Kickstarter to finance your next project. Save crowdfunding for the cash-strapped creative types out there. That's the message from Break Media's ScreenJunkies, which has…

May 15, 2013, 3:35 PM EDT

Nivea Runs Comedy Series With Damon Wayans, Jr. Brand creates funny videos for MadeMan.com By Christopher Heine

Beiersdorf, the 131-year-old German consumer-packaged goods firm, today is launching a branded comedy video series dubbed "Just Face It" for its Nivea Men product line, starring actor Damon Wayans, Jr.…

May 7, 2013, 11:31 AM EDT

Break Media Debuts Comic Talk Show Speakeasy Series features Zach Galifianakis, Paul F. Tompkins By Charlie Warzel

The rash of digital NewFront presentations over the past few weeks seems to indicate that there's money in Web video, there's serious money in TV and everybody in digital media…

May 9, 2012, 12:12 PM EDT

Topic: Break Media