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Topic: brand manager

Ad of the Day: Miracle Whip Couldn't Be Prouder in Gritty New Campaign These guys know what they like

After years of pleading its case, Miracle Whip unapologetically plants a flag in the ground in a new campaign from mcgarrybowen. Two TV ads breaking Monday feature rough-and-tumble dudes with long…

February 21, 2014, 1:06 PM EST

Two Perky Women Star in Queso Dip Ads Push for Velveeta-Ro*Tel mix also includes road trips

Duos rule in campaigns for Queso Dip, the mixture of Velveeta and Ro*Tel diced tomatoes and chilies. For the past two years, a young couple has been central to the dip’s…

September 23, 2013, 9:00 AM EDT

Use Cool Whip Frosting, and Stop One More Cake From Being Abused Martin's mock PSA

A poorly frosted cake is a tragedy in The Martin Agency's new ad for Cool Whip. "Mistreated Cakes," which breaks today and pushes Cool Whip Frosting, plays out like a…

March 11, 2013, 10:21 AM EDT

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