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Topic: Bmw

BMW Canada Cheats Death Again in Helipad Video

Following high-speed skids through car-shaped gaps in thick (supposedly) concrete walls, BMW Canada presents more insane stunt driving to promote its 1 Series M Coupe. Now, the brand wants to…

June 28, 2011, 3:22 PM EDT

This Is Some Pretty Insane Stunt Driving by BMW Canada

BMW Canada presents: the 1 Series M Coupe versus concrete walls. As stunt driving goes, this is some seriously bad-ass stuff. Done by ad agency Cundari (the same guys who…

June 10, 2011, 3:31 PM EDT

7 Shops Chase BMW's Creative Business Agency visits begin next week

BMW of North America’s executives will start visiting agencies next week in the review of its creative business. The assignment includes national and dealer group advertising directed at the general market…

June 3, 2011, 3:13 PM EDT

BMW Banner Ad Is 18,000 Pixels Long … and Not a Bad Read

Toronto agency Cundari recently whipped up a BMW banner ad which it claims is the longest ever produced. Appearing first as an innocent 300-by-250-pixel box, it expands when moused over…

May 26, 2011, 4:38 PM EDT

Adweek Art: Déjà Vu: Shell and BMW We've seen planes refuel cars before

May 17, 2011, 11:50 PM EDT

The Spot: Refueling BMW 5 Series shows off its fuel economy with help from a Boeing KC-135 Stratotanker

GENESIS: BMW is renowned for performance—raw speed and power. Now, it wants to highlight its innovation, too, in areas like technology, connectivity, and fuel efficiency. The 5 Series excels in…

May 17, 2011, 6:25 AM EDT

BMW Reviews to Spread the 'Joy' The automaker is looking for a new agency

Is BMW still the Ultimate Driving Machine? Dan Creed, the German automaker’s head of North America marketing, bristles at the suggestion the iconic tagline, introduced in 1975, has been mothballed. As…

April 26, 2011, 6:37 AM EDT

BMW now etching its logo onto your eyelids

A recent BMW movie-theater ad in Germany burned an image of the automaker's logo on the backs of viewers' eyelids—just in case any of them didn't already associate the brand…

December 20, 2010, 12:02 PM EST

Billboard unnerves forgetful Connecticuters

BMW of Bridgeport is offering overnight test drives, allowing average jerk citizens like us to take Beamers home and drive them around the block, demanding high fives from…

January 26, 2010, 7:57 AM EST

BMW goes balls-out for 5 Series teaser spot

This teaser spot for BMW's redesigned 5 Series is subtle, beautiful and surprisingly shot right in the automaker's own museum without CGI trickery. It was created using the BMW Museum's…

November 11, 2009, 9:43 AM EST