Topic: BMW of North America

BMW Data Shows Why Brands Should Release Super Bowl Spots Early Online 'Newfangled Idea' garners 3.8 million views in less than 3 days

BMW's ad for its i3 car has yet to air on Super Bowl Sunday, but it's already proving to be a viral hit with audiences. Since "Newfangled Idea" was posted…

January 28, 2015, 6:25 PM EST

KBS+P's' BMW Win Follows Years of Car Chases Mini, Kia, Hyundai among brands the shop pitched

When it comes to car accounts, Kirshenbaum Bond Senecal + Partners has historically been the bridesmaid—pitching brands such as Mini Cooper, Kia, Hyundai, and BMW every few years but never taking home the big prize. Well, all those years…

August 29, 2011, 7:22 AM EDT