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Topic: Blake Callaway

How Portlandia's Social Effort Pounced on Lame Super Bowl Game Grew Twitter following by 25%

Super Bowl XLVIII, a bona fide bore, improbably ended up being the most-viewed TV program in American history. But perhaps it was the perfect storm for social media marketing, as…

February 5, 2014, 4:32 PM EST

Strange Ads Promote an Author Who Isn't Real and a Book That Doesn't Exist Who is Eric Jonrosh?

IFC's upcoming The Spoils of Bablyon, a comedy miniseries that spoofs serious miniseries, is based on a book that seems to be sold out in Hudson News stores around the…

November 15, 2013, 8:21 AM EST

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