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Topic: Bbdo

How Agencies Are Cracking Down on Creatives Who Post Unapproved Ads

Playing with brand equity is hazardous to your career

Call it friendly fire. An agency art director posts an unsanctioned version of a TV ad for a client on his personal website to enhance his portfolio. It was the…

P&G Shifts Venus, Braun and Art of Shaving Accounts to Grey

Consolidates its grooming business at one shop

Two years after shifting its Gillette business away from BBDO, Procter & Gamble is moving Venus, Braun and Art of Shaving as well, P&G has confirmed. As was the case…

Outdoor Ad Company Gets CMOs' Attention by Putting Their Faces on Mysterious Billboards

Without their permission

Here's an odd little case study from outdoor ad company JCDecaux and BBDO Belgium. Frustrated that client marketing directors weren't showing up to its business presentations, JCDecaux got personal with them—by…

Snickers Found Amusing Fails All Over NYC and Put These Stickers Next to Them

Fun, site-specific OOH

BBDO New York continues its run of great work for Snickers with this irresistible out-of-home campaign, in which the candy brand found goofy mistakes all around New York City—and put…

This Ink Made From Smokers' Lungs Increased Interest in Quitting by 500%

A morbidly effective campaign from BBDO Proximity Thailand

Here's one way to get a message to smokers: write it in ink made from their own diseased lungs. BBDO Proximity Thailand has produced a fascinating case study on its recent…

Ingenious 'Fatal Car Crash' Video on YouTube Shows an Accident Only If You Fast-Forward

Great gotcha ad from BBDO

It's best to go slow, even on YouTube. BBDO Russia uses the YouTube interface brilliantly for the video below, which purports to show dash-cam footage of a fatal accident. (Such videos…

Manny Pacquiao Wonders If Mayweather Fight Is On, or If It's All Just a Foot Locker Ad

Brand follows up 2014 spot

Foot Locker is happy it can finally celebrate the upcoming Floyd Mayweather vs. Manny Pacquiao fight—for real. Last fall, the shoe store released a commercial in which Pacquiao thought Mayweather had…

Wells Fargo Features a Lesbian Couple in Its First Big Campaign From BBDO

Bank follows the trail Honey Maid blazed a year ago

With the launch of a new campaign from BBDO, Wells Fargo is leaning into the advertising—and societal—trend of embracing same-sex couples. A year after Droga5 featured a male couple with a…

Foot Locker Catches Emoji Fever With 80 Individually Drawn 'Shoemojis'

Nike, Adidas, Asics, Under Armour and more

If your brand hasn't made custom emojis yet, sorry—it's now mandatory. Or so it seems, given the rush of marketers doing so. And the latest brand to jump quite literally into…

Tourists Give Jason Sudeikis Some Directions in AT&T's Tribeca Film Festival Ad

Tables turn for New York actor

Live from New York … it's Jason Sudeikis. The former Saturday Night Live cast member appears in "The Tourists," a 45-second video from BBDO promoting AT&T's sponsorship of the Tribeca Film…

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