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Topic: Bartle Bogle Hegarty

Even Home Intruders Get the Girl in Campaign for Axe's New Hair Products

Quite the first impression

'Tis the season for male-grooming brand extensions. Old Spice introduced its shaving gel last week. And now, Axe has updated its range of hair products for men. It's advertising them…

Two Friends Are Not Quite Who They Appear in Touching British Juice Ad

BBH spot's adorable twist ending

I'll admit to not seeing the twist ending coming in this evocative new spot by BBH London for fruit-drink brand Robinsons. You could quibble with the end lines, perhaps—and here's…

One Small Schtup for Man, One Giant Leap for Axe's Astronaut Campaign

Hero crash-lands in woman's driveway

Dude's got the right stuff! Talk about a payload specialist! No "Houston, we've got a problem" for this rocket jockey! Etc.! BBH London and Blink director Tom Tagholm score with…

Happy Horrible Holidays From the Biggest Trolls on the Ad Blogs

Soul-sucking season's greetings

Hey, ad industry, stuff this in your holiday stocking! "Warm Wishes From Ad Land" presents some choice anonymous comments left on ad blogs AgencySpy, Ads of the World and Campaign Brief.…

Baileys Is Made of Cream, Whiskey and Hordes of Tiny Dancers

Musical number from BBH and Megaforce

The best alcohol ads are the ones in which the booze is made of little people all dressed up the same and doing an elaborate dance number together. This truism…

Google Chrome Sends Grieving Daughter to College in New Ad

As if freshman year weren't hard enough

This latest Chrome spot from Google Creative Lab and BBH in New York—part of the brand's long-running and generally excellent "The Web is what you make of it" campaign—doesn't skimp…

BBH Challenges You to Restore Your Own 'Ecce Homo'

Create your own inadvertent disaster today

Ecce Homer. The patriarch from The Simpsons is just one image created by participants in BBH London's sarcastic Cecilia Prize competition, honoring the world's most infamous amateur art restorer, Cecilia…

Axe Gets Back to Being Axe in New Spot With Headless Pair of Breasts

Susan Glenn who?

For those who were concerned that Axe's "Susan Glenn" spot represented a concerted effort by the brand to renounce its moral turpitude and embrace a measure of sophistication, fear not:…

Make Sweet, Sweet Love (and Lots of Babies), Says Mentos

Candy brand's awesome anthem in Singapore

In today's world of 7 billion people, you rarely see ad campaigns that encourage people to fire up the baby cannon. However, Singapore has a low birthrate. So, to goose…

Britain Reveals the Most-Hated Ad in the Country's History

KFC spot from 2005 drew bucketful of complaints

A British KFC ad from 2005 in which call-center drones sing with their mouths full, which we covered way back in the wayback, got more complaints than any other ad…

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