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Topic: Australia

Australia's 'Stoner Sloth' Anti-Marijuana Campaign Is an Instant and Classic Fail

Young people love ads meant to shame them

There's a long and not-very-proud tradition of anti-drug advertising that gets ridiculed for missing the mark with young audiences. Australia's New South Wales government just added a classic new entry…

Already Hot in Australia, This Agency Means Business After Opening in New York

Cummins & Partners is expanding its global reach

Specs Who (L. to r.) Chief innovation and strategy officer Arwa Mahdawi, global CEO Sean Cummins and CCO Todd Irwin What Full-service ad agency Where New York, Sydney, Melbourne, Adelaide and Toronto Cummins &…

Life Is Still (Mostly) Hell for These Two Testicles in Their Third Underwear Ad Together

But thanks to Bonds, there's hope

After watching the third in a series of amusing ads for Australia's Bonds underwear, starring a pair of anthropomorphized testicles, it's becoming clear that things won't be getting much better…

How Slurpee Made Real 3-D Cups From the Soundwaves of Its Radio Ads

Burnett makes marketing you can drink from

If you could drink a Slurpee out of anything, would you choose a plastic cup modeled from the soundwaves of a radio ad? To celebrate Australia's Bring Your Own Cup Day—a…

Ad of the Day: Christmas Is (Mostly) Hell in the Season's Most Brutally Honest Commercial

Aldi tells it like it is

Here's a refreshingly honest Christmas ad from from Australia, in which supermarket chain Aldi acknowledges that we aren't all swimming in hugs and beautifully wrapped presents. The stress of the holidays…

Find Out Why the Photographers in This Ad Shot a Man in Six Completely Different Ways

Canon's study in perception

Canon Australia has released an ad that highlights how one critical piece of information can dramatically alter how photographers perceive—and shoot—you. Watch it below: "A photograph is shaped more by the person…

Your Favorite Balls Are Back and Under More Duress in This Crazy Underwear Ad

Second spot in the series drops (ouch)

You remember these two fellows from Clemenger BBDO's hilarious Bonds underwear ad a couple of weeks ago—the anthropomorphized testicles who suffer all manner of abuse down under, until they are…

This Chicken Chain Got an Actual Chicken to Write Its Tweets, and Look What She Posted

Deep thoughts from Betty

If you read some recent tweets from Australian barbecue chain Chicken Treat, you might conclude that a strange bird is running its feed. And you'd be right. Literally. The franchise put a…

Auto Tests (and the People Who Run Them) Get Downright Weird in These Australian Ads

A man in a kangaroo suit sizes up headlights

CarAdvice prides itself on its highly detailed car reviews. And in a new series of ads, its headquarters is portrayed as a mix of Consumer Reports and Aperture Science, where…

The Sad, Painful Life of Two Testicles Improves Dramatically in This Hilarious Underwear Ad

What a new pair of Bonds undies can do

Anthropomorphized testicles are nothing new in advertising. But Australian agency Clemenger BBDO in Melbourne offers a humorous new addition to the pantheon with this campaign for Bonds underwear—in which two…

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