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Topic: Assassin's Creed

5 Comic-Con Brand Partnerships That Make Actual Sense Some companies make perfect sidekicks

There are plenty of brand activations at Comic Con, but quite a few of them just seem desperate. "Who can we get to help pay for this?" many clearly ask…

July 26, 2014, 1:57 PM EDT

Nerd Love Is Worth Millions at Comic-Con Brands spend big on superfan loyalty

Brands are opening their checkbooks to reach fans at Comic-Con in San Diego. The going rate to put an image on the facade of the Marriott Marquis, which sits next to…

July 25, 2014, 8:44 AM EDT

Taking Gaming to Hollywood [Video] These are the stories you should know about

Today, Ubisoft takes gaming to Hollywood, brands troll their customers and Chris Heine gives us a SXSW preview.  Links: Meet the Woman Behind Assassin's Creed A Marketer's Guide to SXSW Year of the Troll:…

February 24, 2014, 2:40 PM EST

Meet the Woman Behind Assassin’s Creed Ubisoft exec Jade Raymond helps cut Hollywood deals as they prepare to launch a new franchise

Jade Raymond thinks it would be cool to live in a world in which traffic lights change on her command, one in which she has all the keys to all…

February 23, 2014, 9:44 PM EST

At Comic-Con, Brands Join Forces for Big Activations Think of it as a team-up

With the expenses of travel, lodging, venue rental and (of course) the challenge of outdoing your competitors, San Diego's Comic-Con is a place for strange bedfellows—and not just the couple…

July 21, 2013, 10:25 PM EDT

Top 10 Commercials of the Week: Nov. 9-16 Fenton's return in HD, Red Bull's giant Rube Goldberg machine, and Rhett & Link's dreamy masterpiece

This week, Apple showed us why bigger isn't always better, the Overly Attached Girlfriend made an overly creepy comeback, and Little Caesars discovered something quite unusual in the night sky. Many…

November 16, 2012, 10:41 AM EST

Knifing People on Trains Is a Great Idea, Says PlayStation Ad Just make sure it's in Assassin's Creed

Here's a successfully creepy spot from Deutsch LA for Assassin's Creed III on PlayStation's Vita handheld. Because when you're bored and disgruntled from your commute, what you really want to…

November 8, 2012, 12:57 PM EST

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