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Topic: Apple

Are Apple's App Store Rankings for Sale? Trying to stop people from gaming the charts

Apple has made a concerted effort to ensure its App Store is a pure meritocracy. But that hasn’t stopped fringe vendors from promising to help developers buy their way to…

December 1, 2013, 9:57 PM EST

5 Great Snapchat Ideas for Big Brands Best-of concepts from 583 social creatives

Tongal wanted to wrap its head around Snapchat marketing, so in mid-November the crowdsourcing contest platform encouraged its social-media-minded community to contribute ideas for major brands. Five-hundred-eighty-three creative folks quickly…

November 26, 2013, 2:20 PM EST

10 Brands That Changed the World [Video] They don't just influence our spending habits, they tell us who we are

10 Brands That Changed the World [Video]

November 20, 2013, 9:59 AM EST

Nearly One-Quarter of Shoppers Plan to Shop on Thanksgiving Black Friday is creeping forward

The day after Thanksgiving is still the official kickoff to the holiday shopping season, but the holiday itself is starting to become the new Black Friday as a growing number…

November 20, 2013, 6:33 AM EST

Google Coughs Up Cookie Dough for Apple Breach Paying $17M in privacy lapse

Google agreed to pay a total of $17 million to 36 states and Washington, D.C. to settle a privacy suit for trying to beat Apple’s cookie restrictions on its Safari…

November 18, 2013, 4:15 PM EST

10 Brands That Changed the World They don’t merely influence our spending habits, they determine who we are

From fast food to fast fashion, a glass telephone to plastic money, some brands don't merely influence our spending habits—they determine who we are. All are household names, not just…

November 17, 2013, 9:53 PM EST

Analyst: Apple TV Is Coming Next Year, Seriously Russell Simmons, Elon Musk also speak at Business Insider conference

Noted Apple prognosticator Gene Munster, an analyst at Piper Jaffray, said that Apple will launch a disruptive TV next year. Of course,  Munster has said that each of the last…

November 12, 2013, 8:27 PM EST

Retailers Hope to Bag Rivals' Customers on Twitter Poaching purchasers via social 'conquesting'

Google “conquesting” has long been an e-commerce practice where marketers buy ads targeted at consumers searching for other brands’ products. But for holidays 2013, ’tis the season for poaching customers…

November 10, 2013, 8:34 PM EST

Apple Won't Let App Marketers Feature Its Gold and Colorful iPhones Only silver, gray and blue devices allowed

Given the slick and supple advertising Apple has cranked out for its new iPhone models, specifically the gold 5S and brightly colored 5C, you'd assume the tech giant is proud…

November 1, 2013, 10:20 AM EDT

Apple Lands 3 Spots Among Top YouTube Brand Videos But tech giant can't top GoPro

Following what some saw as a ho-hum press event last week during which Apple announced the latest versions of the iPad and its line of laptops, the tech company proved…

October 30, 2013, 12:01 AM EDT

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