Topic: Apparel

Man Strikes Back at Abercrombie & Fitch by Giving Its Clothes to the Homeless

Stunt takes apparel brand beyond 'cool kids'

It's fairly well established that Abercrombie & Fitch doesn't want the wrong sort of people wearing its clothes. A couple of years back, it even offered (as part of a…

Creepy German Ad Shows Off World's Roomiest and Toastiest Winter Coat

Relax with me by this roaring fire

Dr. Who, your jacket is ready. In this odd spot for 66°North outerwear from German agency Grabarz & Partner, some commuter dude shivering at a remote Icelandic bus stop encounters…

Slip Into Underpantones, Underpants That Come in Pantone Colors

Impress your nerdificant other

South African design agency Mark recently mocked up some Underpantones—underwear that come in various Pantone colors. They're intended for both men and women, and each pack is helpfully labeled with…

How Did Amazon End Up Selling T-Shirts With Ridiculously Offensive Slogans?

Blame it on automation run amok

Amazon has taken some heat for offering T-shirts with extremely offensive, upsetting slogans—"Keep calm and rape a lot," "Keep calm and grope a lot," "Keep calm and knife her"—from a…

Billboard Spits Out Men's Dress Shirts at the Drop of a Tweet

Ogilvy India stunt

Finally, a billboard that isn't someone's random personals ad. Ogilvy India covered a billboard for clothing brand Allen Solly with shirts, then wired the shirts into a computer that randomly…

L.L. Bean Has a Laugh About Tumblr Saluting Its Hunky Models

Liz Pride's fantasies get noticed

All anyone here in Maine can talk about this week is Your LL Bean Boyfriend, a Tumblr started by Liz Pride, a native Mainer, dedicated to the hunky, outdoorsy dudes…

Michael J. Fox and Tracy Pollan Lead Gap's Love-Themed Holiday Ads

All colors of affection

Michael J. Fox and Tracy Pollan represent "true love" in a holiday print ad for Gap, part of the retailer's "Love Comes in Every Shade" campaign via Peterson Milla Hooks…

American Apparel, Gap Blasted for Hurricane Sandy Ad Fails

Stormy sales pitches get chilly reception

Clothing brands appear to have committed the biggest brand fails of Hurricane Sandy, with both American Apparel and Gap forgetting that death and loss make a poor springboard for promotional…

Nike's New Women's Athletic Tights Cut to the Bone

Skeleton prints are pretty groovy

We've reached the point where having a skeleton is bold and empowering, judging by Nike's new X-Ray Bones women's athletic tights. They do look pretty cool. And as Blisstree's Hanna…

Glenn Beck Selling New Line of Jeans to Manly American Rocket Builders

Take that, Levi's

Real men build rocket ships with their bare hands. Real men wear Glenn Beck jeans. They're American jeans, partly because they were made in America but mostly because Glenn Beck…