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Topic: Anti-social

Luxury Brands Are Still Casting a Leery Eye Toward Social Media

Apple, Rolex and Monocle love their exclusive appeal, but to what end?

While scores of marketers practically bear-hugged Facebook and Twitter when they first launched, seeing these social platforms as an opportunity to reach the masses, luxury brands stayed mostly out of…

Can Whisper Be the Platform for Social Whistle-Blowing?

More than just a teen hangout

Specs Who Neetzan Zimmerman Age 32 New gig Editor in chief of Whisper Old gig Senior editor at Gawker What does the editor in chief of Whisper do, exactly? Right now, we’re looking at 3 billion…

Before Twitter, Jack Dorsey Wasn't So Big on Capitalism

Forget IPOs and shareholders, co-founder once wanted to revert to the barter sytem

Jack Dorsey, Twitter’s co-founder, is about to make a fortune, but there was a time he wanted nothing to do with the almighty dollar. In old Internet posts, which were published…

Agencies Start to Get Really Anti-Social

Once a sought-after label, social marketers say it's now too limiting

Just a few years ago, legions of businesses practically tattooed themselves with the label “social media agency” so they could ink deals with brand clients looking to get on Facebook.…

Little poking in marketing executive suites

By Brian Morrissey Twitter and Facebook have been mentioned in more seminars at Cannes than not. Twitter co-founder Biz Stone had a prime speaking slot, and Facebook's top sales exec, Mike…

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