Topic: Anomaly
For Anheuser-Busch, the Super Bowl has morphed into a day for new product launches. Last year, the brewer launched Bud Light Platinum on the big game, and this year, two other…
Is Marriott’s Renaissance Hotels trying to be the next Yelp? To increase its social quotient, the hotel chain is letting locals participate in its Navigator program, Renaissance’s take on the…
Budweiser is known as an all-American brand. But of late, it's found a sweet spot north of the border. Budweiser Canada has harnessed Canadian pride—more specifically, Canadian pride about hockey—to deliver…
Mini Cooper's creative and media review is down to six agencies. The carmaker's marketing executives will now visit the shops before selecting three finalists. Incumbent Butler, Shine, Stern & Partners is…
Score another one for the automakers. Given the sheer number of car companies that advertised on Super Bowl XLVI, perhaps it's no surprise that a pair of auto spots finished tops…
We've been focusing on the U.S. Super Bowl ads this week, but here's a good one that will air on the Canadian broadcast. Filmmakers told two recreational hockey teams in…
A handful of contenders in Dick’s Sporting Goods’ search for a creative agency await a decision, following final presentations last week. The finalists include Anomaly, TBWA\Chiat\Day, and Crispin Porter + Bogusky.…
Anomaly would have arrived in The Netherlands eventually. The backing of MDC Partners just made it happen faster. This week, the 7-year-old agency opens its third office (after New York and…
If you’re a hard-partying, formaldehyde-guzzling zombie, Converse is the sneaker for you. For the latest installment of the brand’s “Three Artists, One Song” music-patronage campaign, agency Anomaly brought together an unlikely…
