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Topic: Amazon

Amazon Banks on Valley Appeal to Boost Originals New show Betas won't carry ads, but will feature product placement

With its first original comedy, Alpha House, Amazon Studios went with skewering Washington D.C., a deserving but familiar milieu. But with comedy No. 2, Betas, which debuts on Friday, Amazon is…

November 20, 2013, 3:00 AM EST

10 Brands That Changed the World They don’t merely influence our spending habits, they determine who we are

From fast food to fast fashion, a glass telephone to plastic money, some brands don't merely influence our spending habits—they determine who we are. All are household names, not just…

November 17, 2013, 9:53 PM EST

Where 12 Huge Brands' Display Ads Are Dominating the Site [Updated] Data on GM, McDonald's, Amazon, Pepsi and more

AdClarity scanned the entire Internet during the last six months to find out where General Motors, McDonald's, Amazon, Best Buy, Wells Fargo and seven other brands were getting the biggest…

November 13, 2013, 1:36 PM EST

Trudeau and Bezos Welcome a Packed House to the Premiere of Alpha House Amazon's new series lands at the Metropolitan Museum of Art

Appropriately, Garry Trudeau opened with a joke when he welcomed the audience of journalists, execs and stars who showed up to the premiere of his new Amazon show, Alpha House.…

November 12, 2013, 4:28 PM EST

JWT CEO Bob Jeffrey Says the Consumer Is Still in Control The revolution isn't about tech—it's about people expecting more from brands

With 15 years at the agency, Jeffrey now oversees more than 800 offices and 10,000 employees in more than 90 countries, working with such top brands as Ford, Nokia, HSBC…

November 10, 2013, 8:31 PM EST

Man Develops Friendly, Possibly Obsessive Feelings for Kindle's Mayday-Button Woman Web comedy in the making?

Amazon's three-ad series for the Kindle Fire HDX's Mayday button, which allows a one-way video chat between users and Amazon experts who can troubleshoot problems, feels like the start of…

October 28, 2013, 9:09 AM EDT

The Top 50 Execs Who Make the Wheels Turn Buyers, sellers, content makers and marketers

Behind every chairman or CEO, there’s at least one executive, often leading a team, who helps make the machinery of the organization hum. It’s been this way for decades, and…

October 28, 2013, 12:54 AM EDT

Ad Agencies Flock to MIPCOM in Search of Branded Content The face of the global programming bazaar keeps changing

Jeffrey Schlesinger, president of Warner Bros. Worldwide Television, first noticed the changing vibe at MIPCOM a few years back. The global programming bazaar held every fall in Cannes, France, had…

September 29, 2013, 10:20 PM EDT

This Agency Aims to Make Your Next Trip to the DMV Less Painful Metia has digital solutions for the public sector

Specs Who J. Paul Anderson, regional vp; Andrew Martin, president, North America; Sandi LiSanti, director of finance and operations What Digital agency Where Kirkland, Wash., offices Rooted in public relations, 25-year-old Metia has blossomed…

September 25, 2013, 9:46 PM EDT

Will iTunes Radio Spark Digital Music Shakeout? Industry observers tackle Apple's impact

There appeared to be an overabundance of digital music streaming services before Apple’s iTunes Radio became a reality last week, so it stands to reason that a shakeout—if it wasn’t…

September 22, 2013, 10:44 PM EDT

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