Topic: Akqa

Google honors failure on AdWords birthday

Google is a big believer in the Silicon Valley trope that failure is essential to success. So, AKQA and production company Post Panic made comical, overreaching failure the central theme…

December 15, 2010, 3:01 PM EST

Agency's prime location used to tally tweets

AKQA happens to be situated across the street from San Francisco’s AT&T Park, where the World Series kicked off this week. The agency showed off its hometown pride with a…

October 29, 2010, 8:15 AM EDT

'Halo' fallen-heroes light sculpture complete

Before the launch of Halo: Reach, we mentioned that the game's marketing included a "virtual monument" created by fans worldwide. Well, now the 3-D light sculpture is complete, and…

October 4, 2010, 9:23 AM EDT

Grim trailers just part of 'Halo: Reach' effort

Cinematic, live-action film clips have become the marketing centerpiece for the Halo video-game series, and the upcoming Halo: Reach is no exception. Below, you can see a trailer that combines…

August 24, 2010, 3:26 PM EDT

R/GA, AKQA locked in battle to defile Santa

R/GA and AKQA are undeniably rivals. R/GA set up shop in AKQA's backyard this year and promptly hired away Mauro Alencar Cavalletti to be its executive creative director. The…

December 16, 2008, 9:07 AM EST

AKQA turns in its agency membership card

If you haven't seen it, three of the digital ad world's best and brightest got serious ink in The New York Times Magazine on Sunday, even if it was…

November 24, 2008, 10:26 AM EST