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Topic: Airlines

El Al's New Airline Joins the Parade of Funky In-Flight Safety Videos

Everyone's gotta have one these days

Even the discount airlines need a rockin' safety video now. Get down with the latest in-flight jam, titled "Up," created for a new budget airline also called UP, owned by Israel's…

Air France Brings Back the Glamorous Getaway in Set of Gorgeous Posters

Retro atmosphere, modern amenities

The marketing mavens behind Mad Men are tapping into the golden age of air travel with their promos for the drama's upcoming final season, and now Air France too is…

Chandelier’s Richard Christiansen Talks Ads, Airlines and Sheep Racing

The Aussie creative who changed advertising in New York

Richard Christiansen first learned about selling during a “vaudeville” upbringing on an Australian farm that, in the wake of a drought, lured Japanese tourists with attractions like sheep racing. Outback…

Delta's New In-Flight Safety Film Is One of the Most '80s-tastic Videos Ever Made

Slathered with cheese

Dudes, strap yourselves in and get ready for the most righteously rad 1980s-style flight safety video ever. Delta graces Gen X nostalgiasts with this five-and-a-half-minute opus from Wieden + Kennedy in…

Critics Say Japanese Airline Ad Is Racist Against Westerners

Blond wig and fake nose will be edited out

After being called racist for portraying Westerners as big-nosed blond men who aren't afraid of hugs, Japan's All Nippon Airways has promised to edit the offending scene out of its…

Adweek's Top 5 Commercials of the Week: Dec. 6-13

Holiday cheer, gender roles and thrill rides—vote for your favorite spot

Santa may still be warming up his reindeer, but brands are already knee-deep in drifts of Christmas cheer.  Three of our picks this week are holiday spots. The other two are…

Ad of the Day: Santa Visits Canada First for Airline's Lovely Christmas Miracle

WestJet makes passengers' dreams come true

Canadian airline WestJet played Santa to a couple hundred travelers recently, and the result was heartwarming and tear-jerking. Before two flights from Toronto and Hamilton, Ontario, to WestJet's home airport in…

Ad of the Day: Kobe and Messi Trade Epic Selfies for Turkish Airlines

Latest comedy of one-upmanship

More Messi, more Kobe—this time, Turkish Airlines (which, you will remember, has pitted the two athletes against each other before) has the epic-est epic selfie contest of all time. There is…

Kids Point to British Airways Flights as They Pass Overhead on Magical U.K. Billboards

Echoes of Wideroe spot

Last fall, Norwegian airline Wideroe used a child's glee at his grandfather's airplane-conjuring trick to create one of 2012's best ads. Now, British Airways is showcasing a digital version of…

How Airlines Used the Glamour of the Terminal as a Marketing Vehicle

All about who had the first this or the better that

In 1963, MGM released The V.I.P.s. It featured an all-star cast including Elizabeth Taylor, Richard Burton and Orson Welles. The plot? Fasten your seat belts. The plot is what happens…

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