Topic: Advertising
The banner ad appears to be on life support. Or at least that is what social publishers are trying to convince audiences and advertisers at every available opportunity. Nick Denton…
Internet Week, a slate of showcases, conferences and workshops around New York City spanning the depth and breadth of the tech industry, kicks off May 14. The annual gathering this year…
Advertising continues to change in new and surprising ways. It's more targeted than ever, more technological, and more mobile. It tells stories in innovative ways—about who we are and how…
At The TV Everywhere panel discussion this afternoon, Turner Broadcasting's Jeremy Legg took the opportunity to trash Hulu's ad-light business model. "We’re in the business of making money from our content,…
Peter Naylor is not a fan of the Netflix model. Naylor, the evp of Digital Sales at NBC Universal, said at the Elevate Online Video Advertising Summit in midtown this…
