Editor's Letter: Heat Seekers

Adweek's Hot List continues to evolve and expand to reflect the industry

Invariably, like the change of seasons or perhaps a migration of birds south, the calls start coming in May: “Have you started to work on the Hot List yet?” In covering…

Dish's Marketing Strategy Goes Big With Southwest Airlines Push

Aggressive MSO boosts controversial Hopper with Sling

If you're on a Southwest Airlines flight between now and New Year's Eve, you're going to see a lot of Dish Network. The company logo will be on the waiting…

DirecTV Goes Trolling With Grey and Noam Murro

Inside the monstrous new spot

IDEA: Lovable monsters have a proud history, from Shrek to Sesame Street. DirecTV adds another to the mix in a cinematic new spot from Grey, New York, one of three…

Hearing on Satellite TV Act Turns Into State of Video Hearing

Should the video marketplace be completely deregulated?

A hearing on a 25-year-old law law governing whether or not satellite TV services can carry out-of-market signals quickly broadened into a discussion on the state of video. “I’m open to…

Ad of the Day: DirecTV

Enjoy the world's tiniest car chase, in your hand and under foot

Riding the bus isn't boring—not when you can hallucinate a bunch of miniature cars engaged in a high-speed chase on the floor below you. At least, that's what DirecTV says it…

Malone’s Liberty Media Snaps Up Charter Stake

Cable pioneer formerly known as “Darth Vader” locks in $2.6 billion deal

The cable pioneer who Al Gore once referred to as “Darth Vader” has fired up the tractor beam, as John Malone’s Liberty Media has snared a significant stake in Charter…

Lawmakers Hope to Turn Off the Dark

Senate Commerce committee hearing to assess impact of the Cable Act

This week’s Senate Commerce committee hearing on the Cable Act—the law often blamed for blackouts on cable and satellite TV—may not be the clash of the titans, but it will…

Comcast Files Patent to Halt DVR Ad-Skipping

Technology offers advertisers opposite of Dish Network's Ad Hop feature

Comcast is seeking a patent for new technology that will force subscribers who fast-forward through DVR-recorded shows to view advertising anyway, according to FierceCable, an online publication for cable network execs. The cable…

Dish Invites You to Skip Prime-time Broadcast Ads

New 'Auto Hop' feature allows viewers to trim out all advertising on DVR playback

So here's something advertisers are unlikely to be wild about: Auto Hop, a new feature on Dish Network, will allow  subscribers to automatically skip broadcast ads in DVR playback (starting…

DISH Network Threatens to Drop AMC

Carriage fight would impact 14 million households

DISH Network subscribers who also happen to be fans of Mad Men, The Walking Dead and Breaking Bad may be in for a rude awakening this summer, as the satellite-TV…