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Why Some Broadcast Shows Are Getting Smaller, Cable-Sized Season Orders

This Is Us, The Good Place and 24: Legacy won’t make 22 episodes

It was no surprise that NBC gave This Is Us a full-season pickup on Tuesday—after all, the series had the highest-rated 18-49 debut of any new series last week: a…

The NFL and Fox Hope to Score With Their New 'Football Families' Initiative

Put greater focus on family and communal viewing

Fox Sports broadcaster Joe Buck moderated a Fox NFL town hall for Advertising Week today with panelists that included executives from Fox Networks Group and the NFL along with a…

AT&T and Hulu Share More Details About Their Upcoming Skinny Bundle Streaming Offerings

Time Inc. says its new OTT platform is off to a 'fantastic' start

Over the next several months, viewers are going to be more tempted than ever to cut the cord, thanks to a pair of anticipated new over-the-top (OTT), skinny bundle offerings…

Here's What We Learned From the First Week of the New TV Season

NBC has already given This Is Us a full-season order

The first week of the 2016-17 television season is in the books, and it's been a mixed bag for the broadcast networks so far. While a few shows had big…

Demographics or Data: Which One Will Dominate Future Ratings Measurement?

Nielsen-hosted panel looks ahead to metrics in 2025

Nielsen is rolling out its total audience measurement tool by next March, and the company is already looking ahead to how it—and the industry—will measure viewing habits into the next decade. Speaking at…

Live Viewership May Be Down, but TV Content Is Still the Main Thing People Are Streaming

Report says millennials watch it more than originals

Hulu and Netflix have become the cereal aisle of streaming services. There are thousands of options for thousands of different tastes. And with the influx of original content available, advertisers…

What Stephen Colbert Has in Store for Tonight's Late Show Post-Debate Live Episode

And how July's conventions 'energized' the show

No one is more excited for tonight's first presidential debate than Stephen Colbert and his Late Show With Stephen Colbert staff, led by executive producer and showrunner Chris Licht. "It's going…

Live TV Declines Have Slowed, but Homes With Netflix and Hulu Watch Fewer Channels

Nielsen report looks at new viewing habits

Even with more outlets and devices competing for audiences' attention, viewers aren't moving away from live TV as much as they did a year ago, according to Nielsen's second-quarter 2016…

NBC Takes Over New World Trade Center Station With GIFs Promoting Superstore

First entertainment company to advertise in the space

NBC teamed with Giphy for a Superstore GIF installation that operates through Oct. 16. NBC New York commuters who travel through the new World Trade Center transportation hub were met with…

Kiefer Sutherland on the Allure of 22-Episode Seasons and Why He Gets Bryan Cranston

Plus, how he puts together the perfect concert set

For his cover story in this week's issue of Adweek, Kiefer Sutherland talked about his new ABC drama, Designated Survivor (debuting tonight), the future of Jack Bauer and why he's sticking…

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